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Why Your Autumn Hair Colour Should Begin With a Consultation

Mon, 21 Sep 2026 07:00:03 GMT

Autumn often brings the desire for change. Brunettes become richer, blondes become softer, and warmer copper, caramel and chocolate tones begin appearing in saved photographs and colour inspiration.

But choosing an autumn hair colour should never begin with selecting a shade from a photograph.

It should begin with understanding your hair.

At THE TRUTH IN COLOUR®, every considered colour change starts with a professional colour consultation . This allows us to assess your hair, understand what you would like to achieve and determine the most suitable route before your colour appointment is booked.

Your hair may have changed over summer

Sun exposure, heat, holidays, swimming and changes to your usual haircare routine can all affect the way your hair looks and feels.

Colour may have faded, warmer tones may have become more visible and previously lightened areas may feel drier or more porous. These changes can also influence how the hair responds to further colouring.

If your hair currently feels different, read Why Your Hair Feels Different After Summer — and What It Actually Needs to understand why the answer may not be another immediate chemical service.

Before recommending a new autumn shade, we need to understand the condition of the hair we are working with—not simply the colour you can see in the mirror.

Inspiration is a starting point, not a formula

Bringing photographs to your consultation can be extremely helpful. They allow us to explore the depth, tone, contrast and overall feeling that appeals to you.

However, an inspiration photograph cannot show us everything.

The person in the image may have a different natural colour, hair density, texture or colour history. Lighting, filters and professional styling can also change how the finished colour appears.

Hair photographed in waves can look significantly more dimensional than the same colour worn straight. Ribbons of light and shade become more visible as the hair bends, meaning the finished result may appear softer or more blended when worn naturally straight.

A photograph therefore helps begin the conversation—but it should not determine the technical plan by itself.

Your colour history matters

What is already present within your hair affects what can safely and realistically be achieved next.

During your consultation, we will discuss previous professional colour, home colouring, lightening services, toners, henna and any other treatments that may influence the result.

Even when an old colour is no longer immediately visible, artificial pigment can remain within the hair. Applying a new shade without considering that history can lead to unexpected warmth, uneven results or unnecessary damage.

This is particularly important when moving from lighter hair into a deeper autumn shade. Simply placing a darker colour over lightened hair may create a result that looks flat, hollow or different from the tone expected. The hair may first require carefully selected underlying tones to restore depth and balance.

Condition comes before colour

The question is not only whether a particular colour is desirable. It is whether the hair is currently suitable for the process required to achieve it.

As part of our consultation-led approach, we assess factors including:

Current condition
Porosity
Elasticity
Previous chemical history
Existing colour placement
Scalp and hair considerations
The level of maintenance required

Where appropriate, SalonLab® technology can support our professional assessment by helping us understand the hair in greater detail.

Test pieces may also be required. These allow us to observe how the hair responds before committing to a full colour service. A successful test is an important part of planning, although it does not remove the need for professional judgement or guarantee that every requested transformation will be suitable.

Sometimes the right recommendation is to improve the condition of the hair before progressing with colour. Our Hair and Scalp Treatments can form part of that preparation when the hair needs additional professional care.

Delaying a transformation is not a failure. When necessary, it is the decision that protects both the hair and the quality of the eventual result.

Your lifestyle is part of the consultation

A beautiful colour must work beyond the day it is created.

We need to understand how often you would realistically like to return to the salon, how you normally style your hair and how much maintenance you are comfortable undertaking at home.

A colour that requires frequent toning, specialist home care or regular root appointments may not be the right recommendation for someone looking for a low-maintenance result.

Your consultation gives us the opportunity to discuss:

How often you are prepared to maintain your colour
Whether you usually wear your hair straight, waved or naturally textured
How visible you would like your regrowth to be
Your professional home-care routine
Any future colour changes you may be considering
Your available time and realistic colour budget

These details are not separate from the colour decision. They are part of creating a result that remains appropriate after you leave the salon.

Safety and testing cannot be bypassed

Professional colour planning also includes the testing required to protect you and your hair.

An Allergy Alert Test must be completed in line with our colour policy and the manufacturer’s instructions. Depending on your history and the service being considered, further testing may also be necessary.

Testing is not an inconvenience added to the appointment. It is an essential part of responsible professional colour.

A consultation allows these requirements to be identified and completed before the proposed service, avoiding assumptions on the day of your appointment.

Autumn colour should still look like you

Seasonal inspiration can be exciting, but your colour should not be chosen simply because a particular shade is fashionable.

The most successful autumn colours are personalised. They consider your complexion, existing depth, natural colouring, haircut, styling habits and the way you want to feel when wearing your hair.

For one person, autumn may mean a richer dimensional brunette. For another, it could mean softening a bright summer blonde, introducing subtle warmth or refreshing an existing colour without making a dramatic change.

Our Signature Colour services are designed around the individual rather than a standard formula or one-size-fits-all trend.

A plan before an appointment

A professional consultation creates clarity.

It allows us to establish what you would like, assess what your hair needs and explain what can realistically be achieved. From there, we can recommend the appropriate service, expected maintenance, timescale and investment.

For some transformations, the plan may involve more than one appointment. For others, the most effective recommendation may be a subtle adjustment rather than a complete change.

The purpose is not to promise the quickest route. It is to recommend the right one.

Understanding before recommendation. Suitability before booking. Integrity before transformation.

This is not fast hair.

If you are considering a colour change this autumn, begin with a professional colour consultation at THE TRUTH IN COLOUR® in Newcastle upon Tyne. We will assess your hair, discuss your goals and recommend the most appropriate route before any colour transformation is booked.

Begin With A Consultation →

Why Your Hair Feels Different After Summer — and What It Actually Needs

Sat, 19 Sep 2026 07:00:00 GMT

Summer can be wonderful for us, but it is not always as kind to our hair.

As the season comes to an end, you may notice that your hair feels drier, rougher or more difficult to manage. Your colour may appear warmer or less vibrant, and hair that once felt soft and flexible may begin to tangle more easily or lack its usual shine.

These changes do not necessarily mean that your hair is severely damaged. They can, however, indicate that its condition—and what it needs from your routine—has changed.

The answer is not always another rich mask, more conditioner or a heavier application of oil. Before choosing the solution, it is important to understand what your hair actually needs.

Why Can Hair Feel Different After Summer?

Throughout summer, the hair can be exposed to a combination of sunlight, heat, humidity, chlorine, seawater and more frequent washing.

A single day in the sun or one swim is unlikely to explain everything. It is the repeated exposure over several weeks that can gradually affect how the hair looks and behaves.

Sun exposure can contribute to colour fading and leave previously coloured or lightened hair looking warmer. Chlorinated water and seawater can make the hair feel rough, while repeated washing and heat styling can gradually reduce softness and manageability.

Hair that has already been lightened, coloured or chemically treated may be more vulnerable because its condition may have been altered before the additional seasonal exposure began.

By the end of summer, the result can be hair that still looks reasonably healthy but behaves very differently.

Dry Hair And Weakened Hair Are Not The Same Thing

One of the most common mistakes in hair care is assuming that every condition problem is simply dryness.

Hair that needs hydration may feel rough, dull or difficult to detangle. It may respond well to carefully selected conditioning and moisture support.

Weakened hair is different. It may have reduced elasticity, stretch excessively or break under relatively little tension. Continually adding moisture without considering the strength and structure of the hair may not address the underlying problem.

Some hair needs hydration. Some needs strengthening or bond-focused support. Many clients need a carefully balanced combination of both.

This is why two people can describe their hair as “dry” while requiring completely different care.

Why More Oil Is Not Always The Answer

Hair oils can be useful for adding shine, reducing friction and improving the appearance of the ends. However, an oil cannot automatically correct every form of dryness, weakness or structural damage.

Applying more product may temporarily make the surface feel smoother, but that does not necessarily tell us what is happening underneath.

The same applies to rich conditioning masks. A product can be excellent and still be unsuitable for a particular head of hair when it is used incorrectly, applied too frequently or chosen without considering what the hair actually requires.

Professional hair care is not about choosing the heaviest product available. It is about selecting the right product, in the right amount, for the condition of the hair in front of us.

Summer Can Change The Appearance Of Your Colour

Even when the condition of the hair remains reasonable, summer exposure can alter the appearance of your colour.

Artificial colour can gradually fade, while lightened hair may begin to reveal more of its underlying warmth. Blonde hair can appear more golden, while brunette shades may lose depth and richness through the lengths.

This does not always mean that the hair immediately needs another complete colour service.

In some cases, a gloss, toner, treatment or carefully planned maintenance appointment may be more appropriate. In others, improving the condition of the hair should come before making another significant colour change.

The correct recommendation depends on your existing colour, previous services, current condition and what you would like to achieve next.

Where suitable, our Signature Colour service can be used to refine tone, restore richness and improve shine—but the condition and suitability of the hair must still guide the recommendation.

Start With An Assessment, Not An Assumption

At THE TRUTH IN COLOUR®, we do not assume that every client with post-summer hair needs the same treatment.

We begin by looking at the hair’s current condition, previous services, home-care routine and the way it is behaving. Where appropriate, our SalonLab® Smart Analyzer may provide additional information to support our professional assessment.

This helps us distinguish between hair that primarily needs hydration and hair that may require greater strength, bond support or a more structured treatment plan.

It also allows us to recommend an appropriate combination of professional treatment and home care instead of sending every client away with the same shampoo, conditioner and mask.

Our professional hair and scalp treatments include targeted options designed to support compromised hair, improve scalp balance and contribute to better long-term hair health. Where suitable, this may include Fibre Clinix and BONDFINITY as part of a personalised care plan.

What Might Your Post-Summer Hair Need?

Depending on its condition, your hair may benefit from hydration to improve softness and manageability, strengthening support for fragile areas, bond-focused care for previously lightened hair or a professional treatment tailored to its needs.

In other cases, the most valuable next step may be a trim to remove ends that are no longer responding well, a revised home-care routine or a period of restorative care before another significant colour service.

Sometimes a gloss or toner may be suitable when colour has lost its richness or unwanted warmth has become more visible. However, this should only be recommended when the condition of the hair supports it.

The recommendation should reflect your hair—not simply the season, a product trend or what worked for somebody else.

Preparing Your Hair For An Autumn Colour Change

The end of summer often inspires a change.

You may want to restore richness, soften unwanted warmth, deepen your colour or begin planning a completely new autumn look. Before making that change, it is worth ensuring that the hair is in a suitable condition to support it.

Colour can behave less predictably on hair that is highly porous or weakened. It may absorb tone unevenly, fade differently or require a more cautious approach than expected.

Taking time to improve the condition of the hair is not delaying the transformation. It is part of planning it properly.

A successful colour plan considers where your hair is today as well as where you would eventually like it to be.

Give Your Hair What It Actually Needs

If your hair feels different after summer, avoid assuming that one mask, oil or treatment will provide the complete answer.

The first step is understanding whether your hair needs hydration, strength, bond support, colour maintenance—or a considered combination of these.

At THE TRUTH IN COLOUR® in Newcastle upon Tyne, we take a consultation-led approach to hair condition, care and colour planning. We assess the hair in front of us before recommending the next step.

Begin With A Professional Consultation

If your hair feels different after summer or you are considering an autumn colour change, begin with a professional consultation at THE TRUTH IN COLOUR® in Newcastle upon Tyne.

We will assess your hair, discuss your concerns and recommend the most appropriate route based on its condition, history and your longer-term goals.

Understanding before recommendation. Suitability before booking. Integrity before transformation.

This is not fast hair.

Begin With A Consultation →

Why We Don’t Promise Your Final Hair Colour in One Appointment

Thu, 17 Sep 2026 09:10:30 GMT

When you bring an inspiration photograph to a colour consultation, it gives us valuable insight into the result you would love to achieve. It helps us understand the depth, tone, placement and overall feeling you are drawn to.

However, an inspiration photograph shows us the destination. It does not tell us whether your hair can reach that destination safely in one appointment.

At THE TRUTH IN COLOUR®, we will never promise an immediate result before understanding your hair, its history and its current condition. The desired result matters, but the condition and capability of your hair must determine the route we take.

Your colour history matters

Two clients may arrive with hair that appears very similar but require completely different colour plans.

Your hair may contain a history of:

Permanent or demi-permanent colour
Box dye or home colour
Previous lightening or highlighting
Toners and colour-depositing products
Henna, metallic salts or direct pigments
Keratin or chemical smoothing treatments
Heat, environmental or mechanical damage

Some of this history may not be immediately visible. Dark artificial colour can remain within the hair long after it appears to have faded, while previously lightened areas may be hidden underneath a newer colour.

This is why an accurate colour history is essential. It helps us anticipate how the hair may respond and whether the result is likely to develop evenly.

Hair condition determines what is possible

Before recommending a colour service, we must consider more than how the hair looks on the surface.

We assess factors such as strength, elasticity, porosity and the condition of the hair throughout its different areas. The roots, mid-lengths and ends may each have a completely different history and may not respond in the same way.

Hair can sometimes appear shiny and healthy but still be unable to tolerate the chemical process required to achieve a particular result. Equally, hair that feels dry may need preparation and professional homecare before a more significant transformation can begin.

At THE TRUTH IN COLOUR®, our consultations can include SalonLab® analysis and other appropriate testing to help us build a clearer picture of your hair’s condition.

Why strand testing is so important

A strand test gives us information that cannot be gained from a photograph or visual inspection alone.

It may help us assess:

How effectively artificial colour begins to lift
What underlying warmth is revealed
Whether the result develops evenly
How the hair feels during and after the process
Whether the hair retains enough strength and elasticity
What may be realistically achievable at the first appointment

A strand test is not a guarantee of the final result across the whole head. Hair can vary considerably from one area to another. However, it provides valuable evidence that helps us make a more informed and responsible recommendation.

If a test shows that the hair is not responding safely, we may recommend changing the plan, preparing the hair first or postponing the transformation.

That is not a failure. It is professional judgement.

You can learn more about the role of professional testing in our journal, Why Hair Can Pass an Analysis but Fail a Strand Test .

Lightening reveals underlying pigment

When hair is lightened, it does not simply move from dark to blonde. Underlying warm pigments are exposed as the hair passes through different stages.

Depending on your starting point and colour history, this may reveal red, orange, gold or yellow tones. These tones may need to be managed gradually before the final target colour can be created successfully.

Attempting to force the hair beyond what it can safely tolerate may result in:

Excessive dryness
Loss of elasticity
Breakage
Uneven colour
Unwanted warmth
A result that is difficult to maintain

A slower, controlled approach often produces a more refined result and protects the long-term integrity of the hair.

Why staged colour correction is professional planning

Some transformations require an Advanced Colour Correction plan and are best approached over a series of appointments.

A staged colour plan may allow us to:

Remove or reduce unwanted artificial pigment carefully.
Protect and improve the condition of the hair between appointments.
Reassess how the hair has responded.
Refine the tone, placement and balance progressively.
Move closer to the final result without taking unnecessary risks.

Your first appointment may create an important foundation rather than the finished destination. The colour achieved at that stage should still be considered, wearable and professionally finished, but it may form part of a longer plan.

The number of appointments required cannot always be predicted precisely at the beginning. Hair response, homecare, maintenance and the condition retained after each stage will influence what can happen next.

Inspiration photographs still matter

We welcome inspiration photographs because they help begin an informed conversation.

However, photographs can be affected by lighting, filters, editing, hair extensions, styling and the way the hair has been positioned. A dimensional colour may look very different when curled compared with when it is worn straight.

Rather than copying a photograph without question, we use it to understand:

Which elements you like most
Whether you prefer warmth or coolness
How much contrast you want
How light or dark you would like to feel
How you normally style and wear your hair
What level of maintenance suits your lifestyle

We can then interpret the inspiration in a way that is suitable for your own hair, features and expectations.

Homecare forms part of the colour plan

What happens between appointments can affect what is possible at the next stage.

Professional homecare can support the condition of coloured hair, protect the appearance of the tone and help reduce unnecessary stress from washing, heat and styling. The correct products will depend on your hair and the service performed.

Maintenance also matters. Some results require toning appointments, specialist treatments or carefully timed colour services to remain balanced and healthy.

A significant colour transformation is therefore not only about the initial appointment. It is a partnership involving professional planning, realistic maintenance and the right care at home.

Our approach at THE TRUTH IN COLOUR®

Our consultation process is built around a clear principle:

Understanding before recommendation. Suitability before booking. Integrity before transformation.

We would rather give you an honest plan than make a promise your hair may not be able to keep.

Sometimes the answer will be that your desired result is achievable in one appointment. Sometimes we will recommend a series of appointments. In other cases, we may advise improving the condition first or adapting the goal to protect the hair.

Every recommendation is based on the individual in front of us—not simply the photograph placed before us.

Because beautiful colour should not only look right when you leave the salon. It should respect the condition, integrity and future of your hair.

This is not fast hair.

Begin With A Professional Consultation

If you are considering a colour change or correction, begin with a professional colour consultation at THE TRUTH IN COLOUR® in Newcastle upon Tyne.

We will assess your hair, discuss its history and your expectations, and determine whether analysis or strand testing is required before recommending the most appropriate route.

Begin with a consultation →

Why Your Hair Can Pass A Hair Analysis But Still Fail A Strand Test

Mon, 17 Aug 2026 16:33:56 GMT

Why Your Hair Can Pass A Hair Analysis But Still Fail A Strand Test

A professional hair analysis can reveal valuable information about the condition of your hair. A strand test provides a different kind of evidence: it shows how a small section of your hair responds to the colour process being considered.

These assessments support one another, but they are not interchangeable.

Your hair may produce an encouraging result during a digital analysis and still respond poorly during a strand test. This does not mean that either assessment was wrong. It means they examined different aspects of your hair—and the strand test uncovered information that could not safely be ignored.

What Does A Hair Analysis Tell Us?

At THE TRUTH IN COLOUR®, our SalonLab® Smart Digital Hair Analyzer helps us examine your hair more closely than we could through sight and touch alone.

The results contribute valuable information about your hair’s condition and help us make more informed recommendations. We consider them alongside:

Your previous colour and chemical history
The way your hair looks and feels
Its elasticity and porosity
Your current homecare routine
The result you would like to achieve
The chemical process that may be required

A hair analysis is therefore an important part of the wider assessment. However, it is not a guarantee that every colour or lightening process will be suitable.

It gives us information about the hair as it is presented at the consultation. It does not fully predict every reaction that may occur when a particular product, strength or technique is applied.

What Does A Strand Test Tell Us?

A strand test involves applying the proposed colour or lightening process to a small, carefully selected section of hair before committing to the complete service.

This allows us to observe how that particular hair responds in practice.

Depending on the intended service, we may assess:

Whether the hair lifts
How evenly it lifts
Which underlying tones are revealed
Whether artificial colour begins to move
How the hair’s elasticity changes
Whether the strand retains enough strength
Whether the likely result supports the client’s goal
Whether the proposed process can be carried out safely

This is why a strand test is more than a preview of the colour. It is also a practical suitability and safety assessment.

You can learn more about this part of our process in Why We Sometimes Recommend A Strand Test.

Why Can The Two Results Be Different?

A digital analysis and a strand test are asking different questions.

The hair analysis helps us assess the condition of the hair. The strand test asks what happens when that hair is exposed to the specific chemical process needed to pursue your goal.

Hair can appear healthy, feel reasonably strong and produce an encouraging analysis result while still containing a complicated colour history. Previous box dye, lightener, permanent colour, heat damage, smoothing treatments or overlapping applications may affect different areas of the hair in different ways.

Some of that history may not be immediately visible.

The hair may also behave differently through its length. The roots, mid-lengths and ends may each have a different condition, colour history and level of resistance. One section may lift successfully while another becomes fragile, develops excessive elasticity or produces an uneven result.

A positive hair analysis therefore gives us useful information—but it cannot override an unsuitable response during the strand test.

Does Passing A Hair Analysis Mean Colour Is Safe?

We should be careful with the word “pass.”

A hair analysis does not issue blanket approval for any colour service. Its findings apply to the measurements and observations made during that assessment.

Suitability still depends on:

What has previously been applied to the hair
Which service is being considered
How much lift or colour movement is required
The condition of different areas
The client’s expectations
The result of any necessary testing

A reading that appears encouraging may support further investigation. It does not mean that we should proceed regardless of the remaining evidence.

This is also why we measure hair before we promise results . A professional consultation is not based on a single score, photograph or conversation. We bring several pieces of information together before making a recommendation.

What Does A Failed Strand Test Look Like?

A strand test does not have to snap in order to be considered unsuccessful.

We may decide that the proposed process is unsuitable if the test strand:

Becomes excessively stretchy
Loses strength or structure
Feels significantly rougher or weaker
Lifts unevenly
Reveals unexpected bands or tones
Does not reach a suitable level
Produces a result too far removed from the intended goal
Suggests that the complete service would create an unacceptable level of risk

Sometimes the hair remains intact but does not produce a result that can be repeated evenly across the whole head. That information is just as important.

Proceeding because the strand did not visibly break would ignore the wider purpose of the test.

Is A Failed Strand Test Bad News?

It may be disappointing, particularly when you have been looking forward to changing your hair, but a failed strand test is not a wasted appointment or an obstacle invented by your colourist.

It is useful evidence discovered before the complete service—not after preventable damage has occurred.

The result may lead us to recommend:

A more gradual colour plan
A different shade or technique
Less lightening
Removing some compromised length
A period of appropriate haircare
Further testing at a later stage
Maintaining the current colour temporarily
Avoiding the proposed chemical service altogether

The correct recommendation depends on the individual hair and the result of the test. Haircare may improve how the hair feels and support its condition, but it cannot guarantee that a future strand test will succeed or reverse every effect of previous chemical processing.

Why Do We Follow The Most Cautious Result?

When different parts of an assessment appear to conflict, we follow the evidence that identifies the greatest risk.

An encouraging hair analysis cannot make an unsuccessful strand test safe. Equally, a successful test on one section does not automatically prove that every area of the hair will respond identically.

Our responsibility is not to search for the answer that allows us to proceed. It is to interpret all the available evidence and make the most appropriate professional recommendation.

Sometimes that recommendation changes the plan. Occasionally, it means saying that the requested service should not go ahead.

That decision is not a judgement about you or your goal. It is a judgement about what your hair has shown us at that time.

Testing Helps Us Plan—Not Promise

Professional assessments reduce uncertainty, but they do not remove it entirely. Hair is not uniform, and chemical history is not always completely visible or predictable.

The SalonLab® analysis helps us understand more about the hair in front of us. A strand test helps us observe how it responds to the proposed process. Your consultation, hair history and our physical assessment provide further context.

Together, these elements allow us to make a better-informed plan.

The aim is not simply to achieve a colour as quickly as possible. It is to determine whether the journey towards that colour is suitable, realistic and responsible for your individual hair.

Begin With A Professional Consultation

If you are considering a significant colour change, correcting previous colour or lightening hair with a complex history, begin with a professional consultation.

We will assess your hair, discuss its history and your expectations, and determine whether analysis or strand testing is required before recommending the next step.

Begin with a consultation →

Why We Sometimes Recommend A Colour That Wasn't Your First Choice

Mon, 27 Jul 2026 07:00:29 GMT

Have you ever shown your hairdresser an inspiration photo, only to be told they would recommend something slightly different?

If so, you might have wondered why.

After all, you've shown exactly what you want.

The truth is, an inspiration photo is one of the most valuable tools you can bring to a consultation—but it's the beginning of the conversation, not the finished plan.

Our role isn't simply to recreate a photograph. It's to recommend a colour that works with your hair, suits your lifestyle and helps you achieve the best possible long-term result.

"I Showed You The Picture. Why Isn't That What We're Doing?"

It's one of the most common questions we hear during consultations.

An inspiration photo helps us understand what you like. It shows us the tones, depth, brightness and overall look you're hoping to achieve.

However, no two people have exactly the same hair.

Even if two clients show us the same image, the best route to achieving that look may be completely different.

That's why a consultation is about understanding your hair as well as your goal.

We Consider More Than Just The Colour

Before recommending a colour, we look at a number of factors, including:

Your natural hair colour.
Previous colour history .
The condition of your hair.
The percentage of grey hair.
Your skin tone and features.
How often you're happy to maintain your colour.

Every one of these influences what can realistically be achieved and what will look its best over time.

Sometimes A Small Change Makes A Big Difference

Recommending a different colour doesn't necessarily mean recommending something completely different.

Sometimes it might mean choosing a slightly softer blonde.

Sometimes it means adding a little more warmth or reducing it.

Sometimes it's about changing the placement of the colour rather than the shade itself.

Small adjustments often create a result that's more flattering, easier to maintain and better suited to your individual hair.

We're Thinking Beyond Your First Appointment

A colour might look beautiful on the day you leave the salon, but we also think about how it will look in six weeks' time.

Will the regrowth be manageable?
Will the colour complement your skin tone?
Will your hair remain in good condition?
Will the maintenance fit your lifestyle?

By considering the long term, we can recommend a colour you'll continue to enjoy long after your appointment.

Our Recommendation Is Never About Saying "No"

When we suggest a different approach, it isn't because your idea is wrong.

It's because we're combining your vision with our professional knowledge and experience.

Our aim is always to achieve a result that's realistic, flattering and tailored to your individual hair—not simply to copy a photograph.

The best colour is the one that works for you.

Our recommendation isn't about changing your vision—it's about finding the safest, most flattering and most achievable way to bring it to life.

Great Colour Starts With A Great Conversation

At THE TRUTH IN COLOUR®, every colour journey begins with a conversation.

By understanding your inspiration, assessing your hair and discussing your expectations, we can recommend a colour that's designed around you—not someone else's hair.

Because the best results don't come from copying a picture.

They come from creating a personalised plan.

Ready To Find The Right Colour For You?

If you're thinking about changing your hair colour, begin with a professional consultation.

We'll listen to your ideas, assess your hair and recommend an approach that's designed to achieve the best possible result for you.

Begin with a consultation →

Why There's No Such Thing As The Perfect Time Between Colour Appointments

Fri, 24 Jul 2026 07:00:08 GMT

If you've ever wondered how often you should colour your hair, you're not alone.

One of the most common questions we hear is:

"How long should I leave between colour appointments?"

The answer might surprise you.

There isn't one perfect schedule that suits everyone.

While some people benefit from appointments every four to six weeks, others may only need to visit every eight, ten or even twelve weeks. It all depends on your hair, your colour and the result you're hoping to maintain.

The best maintenance plan is the one that's tailored to you.

Is Every Six Weeks The Right Answer?

For many years, six weeks has been seen as the "standard" time between colour appointments.

In reality, it's simply a guideline.

Some people notice their regrowth after only a few weeks, while others are happy with how their colour looks for much longer.

Rather than following a fixed timetable, it's more important to understand what your hair needs.

Your Colour Choice Makes A Difference

Not every colour service grows out in the same way.

A global tint designed to cover grey hair often requires more frequent maintenance than a balayage , where the regrowth is intentionally softer and more blended.

Fashion colours may need refreshing sooner because vibrant tones naturally fade more quickly, while some natural-looking shades can remain beautiful for much longer.

This is why the right maintenance schedule depends on the colour you've chosen as well as your individual hair.

Your Hair Grows At Its Own Rate

Hair doesn't grow at exactly the same speed for everyone.

Some people notice visible regrowth after only three or four weeks, while others can go much longer before it becomes noticeable.

Your natural hair colour, the percentage of grey hair you have and the contrast between your natural hair and your chosen colour all influence how quickly you feel ready for your next appointment.

Your Lifestyle Matters Too

The perfect maintenance schedule isn't just about your hair.

It's also about your lifestyle.

Some clients enjoy visiting the salon regularly as part of their routine.

Others prefer a colour that grows out more softly and allows longer between appointments.

Neither approach is right or wrong.

The goal is to choose a colour plan that fits comfortably into your lifestyle while keeping your hair looking its best.

Great Colour Is About Planning Ahead

The best long-term results come from having a maintenance plan rather than waiting until you're unhappy with your hair.

By reviewing your colour at each appointment, small adjustments can be made to keep your hair looking fresh, healthy and consistent throughout the year.

A personalised approach also helps protect the condition of your hair by avoiding unnecessary colouring.

A maintenance plan isn't about encouraging more appointments—it's about helping you know what to expect and keeping your colour looking the way you want it to.

There Isn't A Perfect Schedule – Only The Right One For You

At THE TRUTH IN COLOUR®, we don't believe everyone should book appointments at exactly the same interval.

Instead, we recommend a maintenance plan based on your natural hair, your colour goals, your lifestyle and how you want your hair to look between visits.

Because the right time between colour appointments isn't determined by the calendar.

It's determined by you.

Ready To Create A Colour Plan That Works For You?

Whether you like to maintain your colour every few weeks or prefer a lower-maintenance approach, we'll help you find a schedule that suits your hair and your lifestyle.

Begin with a consultation →

Why Your Regrowth Doesn't Always Match The Rest Of Your Hair

Wed, 22 Jul 2026 07:00:09 GMT

Have you ever looked in the mirror a few weeks after your colour appointment and wondered why your roots don't seem to match the rest of your hair?

It's a common concern, and many people assume it means their colour has faded or something has gone wrong.

In reality, the answer is often much simpler.

As your natural hair grows, it creates a contrast with the previously coloured hair.

Depending on your natural colour, the percentage of grey hair you have, and the colour you've chosen, that contrast can become more noticeable over time.

Understanding why this happens can help you set realistic expectations and choose a colour plan that keeps your hair looking its best.

Has My Hair Colour Faded?

One of the most common questions we hear is:

"My roots don't match anymore, so my colour must have faded."

While colour can naturally soften over time, your regrowth usually isn't caused by fading.

Instead, it's new hair growing from the scalp in its natural colour.

As the weeks pass, the difference between your natural hair and your coloured hair becomes more noticeable, making it appear as though the rest of your colour has changed.

Your Natural Hair Is Always Changing

Even if you've been colouring your hair for years, your natural hair doesn't stay exactly the same.

Grey hair can gradually increase.

Your natural base colour may appear lighter or darker over time.

The texture of your hair can also change, influencing how it reflects light and how it responds to colour.

These changes all contribute to why fresh regrowth can look different from the lengths and ends of your hair.

Not Every Regrowth Looks The Same

Some people notice a sharp contrast between their roots and the rest of their hair after only a few weeks.

Others can go much longer before it's noticeable.

This depends on several factors, including:

Your natural hair colour.
The percentage of grey hair.
The colour you've chosen.
How much contrast there is between your natural hair and your coloured hair.
How quickly your hair grows.

This is why every maintenance schedule is different.

Choosing The Right Colour Can Make Regrowth Less Noticeable

Sometimes, the most flattering colour isn't the one that creates the biggest transformation.

A colour that works with your natural hair can often provide a softer regrowth and a more seamless appearance between appointments.

This is one of the reasons we sometimes recommend a different shade or technique than a client originally expected.

Your Colour Plan Should Work For Your Lifestyle

Some clients are happy to visit the salon every four to six weeks.

Others prefer a colour that allows more time between appointments.

Neither approach is right or wrong.

A personalised colour plan considers not only how you want your hair to look, but also how often you're happy to maintain it.

Beautiful Colour Starts With Understanding Your Hair

At THE TRUTH IN COLOUR®, we believe successful hair colour begins long before the colour is mixed.

By understanding your natural hair, your regrowth, your goals and your maintenance preferences, we can recommend an approach that's designed specifically for you.

That means fewer surprises, more realistic expectations and colour that continues to look beautiful as your hair grows.

Concerned About Your Regrowth?

If you're unsure why your regrowth looks different or you're thinking about changing your colour, the best place to start is with a professional consultation.

We'll assess your hair, explain what's happening and create a personalised colour plan that's right for you.

Begin with a consultation →

Why Grey Hair Can Be More Difficult To Colour Than You Think

Mon, 20 Jul 2026 14:35:24 GMT

Grey hair is a natural part of life, but many people are surprised to discover that it doesn't always behave like pigmented hair when it comes to colouring.

Some clients wonder why their grey hair doesn't seem to hold colour as well.

Others notice that certain grey hairs appear brighter than others, or that their regrowth becomes more noticeable between appointments.

The truth is that grey hair isn't simply hair without colour.

As hair loses its natural pigment, its structure and behaviour can change too.

Understanding those changes helps us create colour that looks more natural, lasts longer, and complements your individual hair.

Is Grey Hair Always More Difficult To Colour?

One of the most common things we hear is:

"Grey hair is always more difficult to colour."

The reality is a little more complicated.

Some grey hair can be more resistant to colour than pigmented hair, while other grey hair accepts colour with very few challenges at all.

It depends on a combination of factors, including the percentage of grey hair, its texture, how it is distributed across the scalp, previous colour history, and the result you are hoping to achieve.

Rather than assuming all grey hair behaves the same, we assess each client individually and recommend the most appropriate products, techniques and maintenance plan for their hair.

That's why two clients with a similar amount of grey hair can receive completely different colour recommendations.

Grey Hair Is Different To Pigmented Hair

When hair turns grey, it loses melanin – the natural pigment responsible for its colour.

However, pigment isn't the only thing that changes.

Grey hair can become coarser, drier, or more resistant to colour than pigmented hair.

This means it may respond differently during the colouring process and sometimes requires a different approach to achieve consistent results.

Not Every Grey Hair Behaves The Same

One of the biggest misconceptions is that all grey hair behaves identically.

In reality, two clients with a similar percentage of grey hair can have completely different colouring experiences.

Some grey hairs readily accept colour.

Others can be much more resistant.

The distribution of grey hair across the scalp can also vary, with certain areas often proving more challenging to achieve consistent coverage than others.

This is one reason why professional colour formulations are tailored to the individual rather than using the same approach for every client.

Hair Texture Can Change Over Time

Many people notice that their hair feels different as it becomes greyer.

Grey hair may feel coarser, wirier, or less smooth than it did previously.

These changes can influence how colour is absorbed and how long it lasts between appointments.

The goal isn't simply to colour the hair.

It's to choose products and techniques that work with the changing characteristics of the hair while maintaining its condition.

Grey Coverage Is About More Than Choosing A Shade

Choosing the right colour is only one part of achieving beautiful grey coverage.

Product selection, application technique, processing time, and understanding your hair history all play an important role in creating reliable, natural-looking results.

Professional colour is about creating a personalised plan rather than simply selecting a colour from a chart.

Maintenance Becomes More Important

As the percentage of grey hair increases, regrowth often becomes more noticeable.

That doesn't necessarily mean your colour is fading more quickly.

It simply means the contrast between your natural regrowth and coloured hair becomes more visible over time.

Regular maintenance appointments help keep your colour looking fresh and consistent while allowing adjustments to be made as your hair continues to change.

Every Grey Hair Journey Is Different

There isn't one solution that suits everyone.

Some clients want complete grey coverage.

Others prefer to soften the grey or gradually blend it into their natural colour.

Your lifestyle, maintenance routine, hair condition, and long-term goals all influence the most appropriate recommendation.

A professional consultation allows us to assess your hair, understand your priorities, and recommend an approach that works for you rather than applying a one-size-fits-all solution.

A personalised consultation helps us understand your priorities and recommend an approach that works for you.

Great Grey Coverage Starts With Understanding Your Hair

At THE TRUTH IN COLOUR®, we don't believe grey hair should be treated as a problem to hide.

Instead, we believe it should be understood.

By assessing how your hair has changed, considering your goals, and selecting the most appropriate products and techniques, we can create colour that looks natural, complements your features, and supports the long-term health of your hair.

Thinking About Colouring Your Grey Hair?

Whether you're colouring your grey hair for the first time or looking for a different approach, understanding your hair is always the best place to start.

Begin with a consultation →

Why We Don't Rush Appointments

Mon, 13 Jul 2026 07:00:22 GMT

Many people have experienced a salon appointment that felt rushed.

The consultation was brief, questions were skipped, and the appointment seemed focused on getting to the next client as quickly as possible.

While speed may seem efficient, it is not always the best approach when it comes to achieving consistent, personalised results.

At THE TRUTH IN COLOUR®, we believe taking the appropriate amount of time is an important part of delivering professional hair services.

That is why we don't rush appointments.

Great Hair Starts Before The Colour Is Mixed

The consultation is one of the most important parts of any appointment.

Before any colour is mixed or any hair is cut, we need to understand your goals, expectations, hair history , and any factors that may influence the service.

Taking time at the beginning helps us create a clearer plan and reduces the risk of misunderstandings later.

Every Client Is Different

No two clients arrive with exactly the same starting point.

Hair density, previous colour work, condition, texture, lifestyle, and desired results all influence the service being performed.

The same colour appointment on two different clients can require very different approaches.

Rushing through an appointment often means missing important details that can influence the final outcome.

Precision Takes Time

Whether we are applying colour, refining a balayage, creating a colour correction plan, or cutting a new shape, precision matters.

Small details often make a significant difference to the finished result.

Careful sectioning, accurate application, and attention to detail cannot always be rushed without compromising consistency.

The goal is not simply to complete a service quickly.

The goal is to complete it properly.

We Want You To Feel Comfortable Asking Questions

Consultation appointments should never feel hurried.

Clients should feel comfortable discussing their goals, asking questions, and understanding the recommendations being made.

Taking time to communicate properly helps build trust and ensures everyone is working towards the same outcome.

Healthy Hair Often Requires Patience

There are times when the safest route is not the fastest route.

Some colour changes require multiple appointments .

Some services require testing before work can begin.

Some recommendations involve protecting the condition of the hair rather than pushing it beyond its limits.

A slower approach can often lead to better long-term results.

Our Focus Is Results, Not Speed

We understand that everybody values their time.

However, we also believe that professional hairdressing should be focused on achieving the best possible outcome rather than completing services as quickly as possible.

That does not mean appointments take longer than necessary.

It means we allow the appropriate amount of time to assess, plan, perform, and review the work being carried out.

This Is Not Fast Hair

At THE TRUTH IN COLOUR®, we believe that good decisions, careful planning, and precise execution are worth the time they require.

The consultation, the assessment, the application, and the finishing process all play an important role in achieving the final result.

For us, rushing has never been the goal.

Creating hair that looks good, feels healthy, and supports your long-term goals is what matters most.

Thinking About Your Next Appointment?

If you're looking for a more considered approach to hairdressing, we would love to help.

Begin with a consultation →

Why We Can't Always Give You An Exact Price Before Your Consultation

Fri, 10 Jul 2026 07:00:14 GMT

Many clients contact us wanting to know exactly how much their appointment will cost before booking.

It is a completely understandable question.

After all, most people want to know what they are likely to spend before committing to a service.

The challenge is that hair colour is not a product taken from a shelf with a fixed price attached.

It is a bespoke service based on your hair, your goals, and the work required to achieve them safely.

That is why we cannot always provide an exact quotation before carrying out a consultation.

Every Client Starts From A Different Place

Two clients may ask for exactly the same result.

One may have healthy, natural hair that has never been coloured before.

The other may have years of previous colour, overlapping highlights, box dye, or uneven colour correction work.

Although the goal may be identical, the work required to achieve it can be completely different.

This is one of the reasons why accurate pricing requires an assessment of the hair rather than a quick estimate.

Hair History Matters

One of the most important parts of any consultation is understanding your hair history .

Previous colour services, home colouring, chemical treatments, and even services carried out years ago can influence what is possible today.

Without understanding your starting point, it would be impossible to provide a reliable quotation.

Hair Length Is Only One Factor

Many people assume pricing is determined by hair length alone.

In reality, hair length is only one part of the picture.

Hair density, previous colour work, technical complexity, product usage, appointment duration, and the number of processes required all influence the final recommendation.

Two clients with shoulder-length hair can require vastly different amounts of time and product.

This is why giving an exact price based solely on hair length would often be inaccurate.

Sometimes The Hair Needs Further Assessment

There are occasions when we need additional information before confirming a final recommendation.

This may involve analysing the condition of the hair, assessing previous colour work, or carrying out further testing .

Testing helps us make informed decisions based on evidence rather than assumptions.

It protects both the client and the long-term condition of the hair.

Photos Don't Always Tell The Full Story

We are often sent photographs through social media and asked for a quotation.

While inspiration photographs can be useful, they rarely tell the complete story.

Lighting, filters, camera quality, previous colour history, hair density, and condition are not always visible in a photograph.

This is one reason why two clients can appear similar in photographs yet require very different recommendations once assessed in person.

Consultations Help Create Accurate Pricing

The purpose of a consultation is not simply to discuss colours and techniques.

It is also about creating realistic expectations and providing accurate recommendations.

A consultation allows us to assess your hair properly, discuss your goals, explain the work involved, and provide a clearer understanding of the likely investment required.

This helps avoid surprises and ensures both client and stylist have a clear plan moving forward.

Transparency Is Important

At THE TRUTH IN COLOUR®, we believe clients should understand exactly what is being recommended and why.

That includes being honest when we cannot provide an accurate quotation without first seeing the hair.

Giving an exact figure without carrying out an assessment may sound convenient, but it often leads to unrealistic expectations and inaccurate pricing.

A professional consultation allows us to provide advice based on facts rather than guesswork.

Thinking About Booking A Colour Appointment?

If you're considering a colour change, correction, balayage, or blonde service, a consultation is often the best place to start.

It allows us to assess your hair, discuss your goals, and provide a personalised recommendation based on your individual circumstances.

Begin with a consultation →

Why Two People Can Show The Same Inspiration Photo And Need Different Colour Plans

Wed, 08 Jul 2026 07:00:29 GMT

Many clients bring inspiration photos to their consultation.

In fact, we encourage it.

Inspiration images help us understand the colours, tones, depth, brightness, and overall look you would like to achieve.

However, one of the biggest misconceptions in hair colour is that showing the same photograph should automatically result in the same colour plan.

The reality is very different.

Two clients can show exactly the same inspiration image and require completely different recommendations, techniques, appointment times, and maintenance plans.

That is because the colour plan is not created from the photograph alone.

It is created from the photograph combined with the hair sitting in front of us.

The Inspiration Photo Is The Destination

An inspiration image helps us identify where you would like to go.

What it does not tell us is where you are starting from.

Two clients may show the same blonde balayage, copper transformation, or dimensional brunette result.

One client may already be close to that result.

The other may be several appointments away.

The destination may be the same, but the journey can be completely different.

Your Hair History Matters

One of the first things we discuss during a consultation is your hair history .

Previous colour services, box dyes, chemical treatments, and even colour work carried out years ago can still influence what is possible today.

Without understanding your hair history, it is impossible to create a realistic colour plan.

Natural Colour Makes A Difference

Natural base colour plays a significant role in determining the route required to achieve a result.

For example, two clients may both want a bright blonde result.

A naturally lighter base may require minimal lifting.

A naturally darker base may require significantly more work to achieve a similar level of brightness.

The final goal may appear identical in a photograph, but the technical approach required to achieve it can be very different.

Hair Condition Influences The Plan

Not all hair can safely tolerate the same technical process.

The condition of the hair must always be considered before creating a colour plan.

In some cases, we may recommend moving forward immediately.

In others, we may recommend improving the condition of the hair first or taking a staged approach to protect its integrity.

The healthiest route is not always the fastest route.

However, it is often the route that produces the best long-term result.

Lifestyle And Maintenance Matter Too

A colour plan should not only suit your hair.

It should suit your lifestyle.

Two clients may love the same inspiration image, yet have very different expectations when it comes to maintenance.

One client may be happy returning regularly for toning and maintenance appointments.

Another may prefer something that grows out more softly and requires fewer salon visits.

A good colour plan considers both the desired result and the commitment required to maintain it.

Sometimes We Need More Information

There are occasions when we need additional information before making a final recommendation.

This may include further assessment, SalonLab® analysis, or strand testing .

The goal is not to create obstacles.

The goal is to make informed decisions based on evidence rather than assumptions.

The Plan Is Personal To You

At THE TRUTH IN COLOUR®, the consultation process is designed to create a personalised recommendation based on your hair, your goals, and your circumstances.

An inspiration image is an important part of that process.

However, it is only one piece of the puzzle.

Two people can absolutely show the same photograph and receive different recommendations.

That does not mean one plan is right and the other is wrong.

It simply means the plan has been tailored to the individual sitting in the chair.

Thinking About A Colour Change?

Bringing inspiration photos to your consultation is one of the best ways to communicate your goals.

Just remember that the photograph is the destination, not the roadmap.

A professional consultation helps identify the safest, most realistic route to achieving the result you want.

Begin with a consultation →

Why We Charge For Consultations

Mon, 06 Jul 2026 07:00:16 GMT

Many salons offer free consultations.

At THE TRUTH IN COLOUR®, consultations are charged appointments.

It is a question we are occasionally asked, and it is a fair one.

Why do you charge for consultations?

The answer is simple. A consultation is a professional appointment in its own right.

It is not simply a conversation that takes place before another service. It is dedicated time set aside to assess your hair, discuss your goals, answer your questions, and help you make informed decisions before committing to any future appointment.

A Consultation Is A Dedicated Appointment

Every consultation at THE TRUTH IN COLOUR® is booked as a dedicated 30-minute appointment.

That time is reserved specifically for you.

During your appointment we focus entirely on understanding your hair, your goals, your concerns, and any factors that may influence the outcome of a future service.

Whilst we are consulting with you, that appointment time cannot be allocated to another client.

Just like any other appointment in the diary, consultation time has value because it requires professional time, attention, and resources.

Professional Advice Has Value

A consultation is not simply about choosing a colour or discussing a hairstyle.

It is an opportunity to receive professional advice based on your individual circumstances.

Sometimes the recommendation is straightforward.

Sometimes it is not.

In some cases we may recommend a completely different approach to the one originally requested.

Occasionally we may advise against a service altogether.

The purpose of the consultation is to provide honest, professional guidance based on the information available at the time.

Every Head Of Hair Has A Different Story

No two consultations are exactly the same.

Hair history , previous colour services, box dyes, chemical treatments, condition, porosity, lifestyle, and maintenance expectations can all influence the recommendations we make.

The consultation process allows us to understand these factors before creating a plan.

Without that information, recommendations would be based on assumptions rather than evidence.

Consultations May Include Additional Assessment

Depending on your goals, a consultation may involve more than a discussion.

Additional assessment may include:

• SalonLab® hair analysis

• Hair and scalp assessment

• Reviewing inspiration images

• Discussing maintenance requirements

• Exploring alternative options

• Recommending strand testing

The purpose is always the same: to gather the information needed to create realistic expectations and make informed recommendations.

Sometimes The Recommendation Is Not To Proceed

One of the most important parts of a professional consultation is honesty.

Not every consultation results in an immediate booking.

There are occasions when we may recommend waiting, improving the condition of the hair first, adjusting expectations, or taking a staged approach .

Whilst that may not always be the answer a client hoped for, it is often the advice that best protects the integrity of the hair and supports a better long-term result.

Better Decisions Create Better Results

The consultation fee is not simply about booking a future appointment.

It reflects the professional time, assessment, expertise, and planning involved in helping you make informed decisions about your hair.

At THE TRUTH IN COLOUR®, we believe that better information leads to better decisions.

And better decisions often lead to better results.

Thinking About Booking A Consultation?

Whether you are considering a colour change, colour correction, keratin treatment, hair and scalp concerns, or simply want professional advice about your options, a consultation provides the opportunity to discuss your goals before committing to a service.

Begin with a consultation →

Why We Sometimes Need More Than One Appointment To Achieve Your Goal

Fri, 03 Jul 2026 07:00:13 GMT

Many clients arrive with a clear vision of the result they would like to achieve.

Sometimes that goal can be achieved in a single appointment.

Sometimes it cannot.

One of the most important parts of a professional consultation is determining not only what result is possible, but also the safest and most realistic way to achieve it.

At THE TRUTH IN COLOUR®, our priority is not simply achieving a result as quickly as possible.

Our priority is achieving the best possible result whilst protecting the condition and integrity of your hair.

Why Hair Does Not Always Follow A Schedule

Hair colour is not simply about applying a formula and waiting for a result.

Every head of hair has a unique history .

Previous colour services, box dyes, chemical treatments, natural pigment, condition, and porosity can all influence how the hair responds.

Because of these variables, two people with the same inspiration image may require completely different colour plans.

Why Rushing Can Create Bigger Problems

Many of the colour corrections we see begin with a simple problem.

Someone tried to achieve too much in a single appointment.

When hair is pushed beyond its limitations, the result can be uneven colour, excessive warmth, loss of condition, breakage, or a result that still falls short of expectations.

In some situations, slowing down can actually produce a better final result.

What A Staged Colour Plan Looks Like

A staged approach does not mean settling for less.

It means building towards your goal safely and realistically.

Depending on your starting point, this could involve:

• Gradually removing unwanted colour

• Improving hair condition before colouring

• Building lightness over multiple appointments

• Refining tone between services

• Reassessing the hair as it responds

Each appointment provides valuable information that helps guide the next stage of the journey.

Protecting Hair Condition Matters

Healthy-looking hair and genuinely healthy hair are not always the same thing .

One of the biggest mistakes in colour work is focusing solely on the desired shade whilst ignoring the condition of the hair.

The healthiest route is not always the fastest route.

However, it is often the route that produces the best long-term result.

Setting Realistic Expectations

A consultation is not simply about discussing colours and inspiration images.

It is about creating a realistic plan .

Sometimes that plan involves one appointment.

Sometimes it involves several.

Our responsibility is to explain the options available, the likely outcome of each route, and any limitations that may exist.

The Goal Is The Result, Not The Speed

Most clients remember the final result.

They do not remember whether it took one appointment or three.

What matters is achieving a colour result that looks beautiful, suits your lifestyle, and leaves the hair feeling as healthy as possible.

That is why we sometimes recommend a staged approach rather than attempting everything in a single visit.

Thinking About A Significant Colour Change?

Whether you are moving significantly lighter, correcting previous colour, or planning a major transformation, the best place to start is with a consultation.

Sometimes your goal can be achieved immediately.

Sometimes the safest route involves multiple appointments.

Either way, understanding the journey is the first step.

Begin with a consultation →

Why We Sometimes Recommend A Strand Test

Wed, 01 Jul 2026 07:00:18 GMT

Many clients are surprised when we recommend a strand test before a colour appointment.

After all, if you already know the colour you want, why would additional testing be necessary?

The answer is simple.

Hair does not always behave the way we expect it to.

A strand test allows us to see how your hair responds before committing to a full colour service. Rather than relying on assumptions, we can make decisions based on evidence.

For some clients, a strand test confirms that the planned colour service is suitable. For others, it can highlight potential challenges before colour is applied across the entire head.

What Is A Strand Test?

A strand test involves applying colour, lightener, or another technical product to a small section of hair before a full service takes place.

The purpose is not to colour the hair permanently.

The purpose is to gather information.

A strand test helps us understand how the hair behaves, how quickly it lifts, what underlying tones may appear, and whether the desired result is realistic within the condition of the hair.

See how five strand tests helped create two completely different colour plans →

Why We Don't Guess

Every head of hair has a history .

Previous colour services, box dyes, chemical treatments, medication, environmental factors, and general wear can all influence the outcome of a colour service.

Two clients may show the same inspiration photo, yet require completely different colour plans.

This is why we prefer to gather information before making recommendations.

What A Strand Test Can Tell Us

A strand test can provide valuable information about:

• How the hair lifts

• The underlying pigment present

• How colour deposits

• Hair strength and elasticity

• Potential limitations

• Suitability for the planned service

This information allows us to create more realistic colour plans and avoid unnecessary surprises.

When We Might Recommend A Strand Test

Not every client requires one.

However, strand testing is often recommended when:

• Correcting previous colour

• Removing dark colour

• Moving significantly lighter

• Creating a major colour change

• Working with unknown colour history

• Investigating concerns about hair condition

The more variables involved, the more valuable testing becomes.

Can A Strand Test Save Time?

Although a strand test requires an additional step, it often saves time in the long run.

Without testing, unexpected challenges may only become visible once a full colour service has already begun.

Testing helps us identify potential issues early, allowing us to create a safer and more predictable plan from the outset.

Better Information Creates Better Decisions

At THE TRUTH IN COLOUR®, consultations are built around understanding your hair before making recommendations.

A strand test is not about creating obstacles.

It is about protecting the integrity of your hair and helping us make informed decisions together.

Sometimes a strand test confirms that your planned colour is achievable.

Sometimes it tells us that a different route may produce a better result.

Either way, the goal is the same: creating realistic expectations and the best possible outcome for your hair.

Thinking About A Colour Change?

If you are considering a significant colour change, previous colour history, hair condition, and your desired result can all influence the journey.

Sometimes the safest and most predictable route begins with testing before colouring.

Begin with a consultation →

Why Two Clients Needed Five Strand Tests

Mon, 29 Jun 2026 13:03:35 GMT

Many clients assume that if two people want a similar colour result, the process to achieve it will also be similar.

In reality, hair history, condition, natural base level, and existing colour can all influence the final recommendation.

Recently, two clients attended colour consultations at THE TRUTH IN COLOUR® with goals centred around richer copper and red tones.

Although the desired results appeared similar at first glance, five separate strand tests were required to understand how each client's hair would respond before creating the final colour plans.

This is exactly why strand testing remains one of the most valuable consultation tools we use.

Why We Test Before We Colour

A strand test allows us to observe how real hair behaves before a colour service begins.

Rather than relying on assumptions, strand testing provides evidence.

It helps us assess:

• lifting behaviour

• underlying pigment

• colour deposit

• tonal development

• processing response

• predictability

Every head of hair has a unique history.

Even when two clients want a similar result, the route to achieve that result may be completely different.

Client One: Existing Red Colour Required Investigation

The first client already had an existing red colour present within the hair.

The inspiration images showed a brighter copper-red direction.

Before selecting a final formula, we needed to understand how much of the existing red could be removed and what underlying tones would remain after cleansing.

Two strand tests were prepared and both were initially cleansed using:

• Igora Vario Blond Plus

• low developer

• 30 minutes processing time

The hair was checked after 20 minutes, but there was still too much remaining red pigment present.

The strand tests continued processing for the full 30 minutes before further evaluation.

Testing The Copper Direction

Following the cleansing process, two colour formulas were tested.

Strand Test One

• Igora Royal 6-77

• developer

Strand Test Two

• Igora Royal 8-77

• developer

Both processed for the full 35 minutes.

Although the results moved closer to the desired direction, there was still more red influence than the inspiration images suggested.

To investigate further, both strands were cleansed again for an additional 20 minutes before being retested.

This allowed us to evaluate how the hair could move closer to the desired copper result while maintaining realistic expectations.

The testing also identified the possibility of balancing the final result using Igora Vibrance 9-7 with a specific developer if additional tonal refinement became necessary.

Client Two: Dark Natural Base With A Vibrant Red Goal

The second client presented a completely different technical challenge.

Although the desired result was also red-based, the starting point was a naturally darker base with inspiration images showing a vibrant red to burgundy finish.

Rather than removing existing colour, the challenge here was determining how best to create brightness and vibrancy from a darker natural starting point.

This required multiple testing approaches before a recommendation could be made.

Testing Fashion Lights

The first stage involved testing Schwarzkopf Professional Igora Royal Fashion Lights.

These specialist shades are designed to provide lift and colour deposit simultaneously, making them particularly useful on darker natural bases.

Strand Test One

• Igora Royal L-88

• developer

Strand Test Two

• Igora Royal L-89

• developer

These tests allowed us to compare how each Fashion Lights formula behaved against the client's desired result.

Testing A Pre-Lighten And Tone Approach

An alternative strategy was also explored.

Two additional strand tests were first pre-lightened using:

• Igora Vario Blond Plus

• developer

Once the desired lift was achieved, both strands were toned using different formulations.

Strand Test Three

• Igora Vibrance 5-88

• developer

Strand Test Four

• Igora Vibrance 7-88

• 4% developer

This process allowed us to compare a Fashion Lights approach against a pre-lighten and tone approach before recommending the most suitable route.

Similar Goals. Different Plans.

Both clients wanted richer copper and red tones.

However, the strand tests quickly demonstrated that the technical approach required for each client was very different.

One client's testing focused on removing existing red influence and refining the tone.

The other client's testing focused on achieving sufficient lift and vibrancy from a darker natural base.

Without testing, these differences would have been far more difficult to predict accurately.

Why Strand Tests Matter

Five strand tests may seem excessive.

For us, they are simply part of building safe and predictable colour plans.

Every strand test provides information that helps us make better decisions, protect the integrity of the hair, and create realistic expectations before a colour service begins.

This is why consultations at THE TRUTH IN COLOUR® focus on understanding how the hair behaves rather than relying on assumptions.

Thinking About A Colour Change?

Previous colour history, natural base level, hair condition, and desired result can all influence the final colour plan.

Sometimes the safest and most predictable route begins with testing before colouring.

A strand test can provide valuable information long before colour is applied to the full head of hair.

Begin with a consultation →

Why Some Hair Colours Need More Maintenance Than Others

Wed, 10 Jun 2026 07:00:01 GMT

Many clients focus on the result they want to achieve.

What is often overlooked is the maintenance required to keep that result looking its best.

Not all hair colours require the same level of upkeep.

Some colour services are designed to grow out softly and naturally, while others require regular appointments to maintain tone, brightness, or coverage.

Understanding the maintenance commitment before choosing a colour can help prevent disappointment later.

Maintenance Is Not About Good Or Bad Colour

A higher-maintenance colour is not better than a lower-maintenance colour.

They simply require different levels of commitment.

Some clients enjoy regular appointments and frequent refreshes.

Others prefer longer gaps between visits and a softer grow-out.

Neither approach is right or wrong.

The most suitable colour is often the one that fits your lifestyle, routine, and expectations.

Low-Maintenance Colours Often Grow Out More Softly

Colour services such as balayage and softer dimensional colouring are often considered lower maintenance because they avoid strong regrowth lines.

The transition between natural hair and coloured hair is usually more gradual.

This often allows longer periods between appointments while maintaining a balanced appearance.

Low-maintenance colours may still benefit from toning, glossing, or conditioning services, but they typically create less obvious regrowth.

Blonde Colours Often Require More Upkeep

Many blonde services require more maintenance than clients initially expect.

This is because blonde hair can be influenced by:

fading
warmth appearing
mineral build-up
UV exposure
environmental factors

Even when the colour itself remains attractive, the tone may gradually change over time .

This is why some blonde clients schedule toner appointments between larger colour services.

Grey Coverage Usually Requires Regular Appointments

Clients covering grey hair often require more frequent appointments than those choosing dimensional or lived-in colour techniques.

As natural regrowth appears, the contrast between the coloured hair and new growth can become more noticeable.

This means appointment frequency is often influenced by natural regrowth rather than fading alone.

Maintenance schedules vary from person to person depending on their individual goals and preferences.

Fashion Colours Often Fade Faster

Bright fashion colours and vivid tones can require significantly more maintenance.

Colours such as:

coppers
reds
fashion reds
pinks
violets

often fade more quickly than natural-looking shades.

This does not mean they are unsuitable.

It simply means they may require more frequent refreshing to maintain intensity.

Hair Condition Can Influence Maintenance

Condition plays a major role in how colour behaves.

Hair that is porous or compromised may lose tone more quickly than healthier hair.

This can make colour appear to fade faster even when the colour service itself was successful.

Supporting the condition of the hair often helps improve colour longevity.

Lifestyle Can Affect Colour Longevity

Two clients can receive a similar colour service and experience very different maintenance requirements.

Factors that can influence colour longevity include:

washing frequency
heat styling
swimming
sun exposure
homecare products
environmental exposure

This is one reason why consultations focus on understanding lifestyle as well as colour goals.

Choosing The Right Colour Is About More Than The Result

A consultation should never focus only on what a colour looks like on the day of the appointment.

It should also consider:

maintenance expectations
future appointments
homecare requirements
budget
long-term satisfaction

A colour that fits your lifestyle often delivers a better experience than a colour that constantly feels difficult to maintain.

Thinking About Changing Your Hair Colour?

Before choosing a new colour, it is worth considering not only the result you would like to achieve but also the maintenance required to support it.

Understanding the commitment involved often leads to more realistic expectations and longer-lasting satisfaction.

Begin with a consultation →

Why We Ask So Many Questions During A Consultation

Mon, 08 Jun 2026 07:00:08 GMT

Updated 9 October 2026

A hair consultation involves more than asking which colour or haircut you would like.

We also ask about previous services, your everyday routine, maintenance preferences and anything that concerns you.

Your answers help us understand the starting point and discuss suitable options. You do not need technical knowledge or perfect records—and you are welcome to ask why a question matters.

“What Would You Like to Change?”

This helps us understand your priorities.

You might want a lighter colour, less noticeable regrowth, a different shape or hair that is easier to style.

Tell us what you like about your current hair as well as what you want to change. If you bring a photograph, explain which details appeal to you.

We can then discuss how those preferences relate to your own hair.

“What Has Previously Been Used on Your Hair?”

Previous colour, lightening and other chemical services can affect the approach we recommend.

We may ask when a product was used and whether it was applied to the roots, lengths or whole head. Older services can still be relevant where the treated hair remains.

If you cannot remember, tell us what you know and where you are unsure. That uncertainty may inform the assessment or testing needed.

“Have You Noticed Any Changes?”

Your observations help us understand how your hair behaves between appointments.

Tell us about increased tangling, breakage, roughness or areas that have become difficult to manage. Mention when the change began and whether it followed a particular service or change in routine.

These details do not establish the cause on their own. They give us useful information to consider during assessment.

“How Do You Usually Wash and Style Your Hair?”

This helps us recommend a result you can manage at home.

For example, a cut you intend to air-dry needs discussing with that routine in mind. A finish that relies on regular blow-drying may require more time than you want to spend.

We may ask about your products, heated tools, swimming and the parts of styling you find difficult.

The aim is to work with your routine rather than assume you want to change it.

“How Often Would You Like Salon Appointments?”

Different cuts and colours have different maintenance needs.

Knowing your preferred appointment frequency helps us discuss options, likely regrowth and how the result may change between visits.

There is no need to agree to a demanding schedule to achieve a good result. Tell us what is practical, and we can explain the choices and trade-offs.

“What Budget Do You Have in Mind?”

Budget is a useful part of planning.

We discuss the proposed appointment and any likely ongoing maintenance, so you can consider both the initial cost and future visits.

If your budget changes the options, we can explain that before you decide.

Ask what the quote includes and whether anything remains provisional until assessment or testing is complete.

“Is There Anything You Want Us to Avoid?”

You may have a clear preference about length, warmth, contrast or styling.

You might also feel nervous after a previous experience or want a particular step explained before it happens.

Knowing this helps us discuss the plan clearly. You do not need to apologise for asking questions or explaining a boundary.

Read our advice on feeling nervous after a bad hair experience .

Questions Work Alongside Assessment

Your answers provide context. We also assess the hair and may recommend analysis or testing before confirming a chemical service.

Discussion alone cannot guarantee an outcome. Where uncertainty remains, we explain it and discuss whether the plan needs adapting.

You Can Ask Questions Too

A consultation should be a conversation.

Ask why we recommend a service, what alternatives are available, what maintenance involves and what you should expect from the next appointment.

If you are unsure why we need a particular detail, ask us to explain. If you do not know the answer, say so.

Thinking About a Consultation?

Bring your ideas, the history you can recall and the questions that matter to you.

The purpose of our questions is to understand your hair and preferences before recommending the next step.

Begin With A Consultation →

How to Make Your Hair Easier to Style at Home

Fri, 05 Jun 2026 06:30:01 GMT

Updated 9 October 2026

If your hair is easy to manage after a salon appointment but harder to style at home, ask your stylist to help you build a routine around your own tools, time and preferences.

You do not need to recreate every part of a professional blow-dry. Start with the result that matters most to you, whether that is smoother ends, more volume, defined curls or less time spent styling.

Decide What You Want From Your Routine

“Easier to style” means different things to different people.

Think about:

how much time you want to spend
whether you prefer air-drying or blow-drying
which areas are difficult to manage
the finish you want
how often you wash and restyle

Tell your stylist what is realistic. This helps us discuss a haircut, products and techniques that fit your everyday routine.

Ask for a Demonstration

During your appointment, ask your stylist to explain the part of the styling process you find difficult.

You might want to see:

where to apply a product
how much to use
how to divide your hair into manageable sections
how to position your dryer and brush
how to encourage your natural movement
how to finish without repeatedly using heated tools

A demonstration of one useful technique may be easier to remember than a long list of instructions.

Work With the Tools You Have

Tell us which dryer, brushes or other tools you use at home.

You do not need to buy a full set of salon equipment before improving your routine. We can discuss whether your existing tools are suitable and what technique would work with them.

If we recommend something different, ask what problem it addresses and whether there is an alternative.

Keep Product Instructions Clear

Before leaving, make sure you understand:

what each recommended product is for
how much to apply
whether to use it on wet, damp or dry hair
where to apply it
whether it needs rinsing out
how often to use it

More product does not necessarily create a better finish. Follow the instructions and review the amount if your hair feels coated or flat.

Change one part of your routine at a time where practical, so you can judge whether it helps.

Avoid Using More Heat to Solve Every Problem

If a section is difficult to smooth, repeatedly increasing the temperature may add unnecessary stress to the hair.

Ask about section size, brush choice, airflow and preparation instead.

Use suitable heat protection as directed, and discuss a lower-heat approach if frequent styling is becoming difficult to maintain.

You can also ask which parts of the finish could be achieved without heated tools.

Make Room for Your Natural Texture

A polished blow-dry can temporarily change how your hair sits. After washing or air-drying, its natural movement may become more noticeable.

That is useful information when choosing a cut and routine.

Tell your stylist whether you want to work with your waves or curls, smooth them, or switch between finishes. We can discuss the upkeep involved rather than assume you want the same styling every day.

Note What Happens After Washing

If the result still feels difficult to manage, record what you used and what happened.

Useful observations include:

whether the roots feel flat or the ends feel rough
when tangling or frizz appears
whether the issue happens during drying or later
how the result changes with different products or weather

Photographs can help explain the concern at your next discussion.

For more about these differences, read why your hair feels different after leaving the salon .

When Styling Advice Is Not Enough

An unexpected change after a service should not automatically be blamed on your technique.

If you notice unusual breakage, persistent tangling or a marked change in how your hair behaves, contact the salon for an assessment before trying further chemical work.

If dryness is the main concern, read why your hair still feels dry after a treatment .

Build a Routine You Can Maintain

Bring your questions, product details and information about your usual tools to a consultation.

We can discuss the parts of your routine that are working, what is proving difficult and which adjustments may help.

Begin With A Consultation →

Why We Sometimes Say No To A Colour Service

Wed, 03 Jun 2026 18:35:00 GMT

Updated 9 October 2026

When you bring a colour idea to a consultation, you want to know whether it is achievable.

Sometimes we can recommend a way forward. Sometimes we need further information or testing. In other cases, we may decline the proposed service because we do not consider it appropriate for your hair.

At THE TRUTH IN COLOUR®, we explain the reasons behind that recommendation and discuss alternatives where available.

What We Consider Before Agreeing to Colour

Choosing a shade is one part of the consultation.

We also consider:

your current colour and natural regrowth
previous colouring, lightening and chemical services
the condition of your lengths and ends
the process needed to achieve your preferred result
any testing required
maintenance, timing and budget

This helps us assess the proposed service rather than judge suitability from a photograph alone.

When the Process Is Unsuitable for the Hair

A colour may be possible to create in principle, while the process needed to achieve it is unsuitable for your current hair.

Previously processed or fragile areas may limit the amount of further lightening we recommend. A smooth appearance does not establish that those areas can tolerate another chemical service.

We may suggest adapting the goal, avoiding further processing on particular sections or declining the proposed work.

Why Your History and Test Results Matter

Previous colour and chemical services can affect the approach we recommend, even when their effects are not obvious from the visible shade.

Tell us what has been used, approximately when and where it was applied. If you cannot remember, explain where you are unsure.

Strand testing may help us observe how a selected section responds to a proposed formulation. The findings can lead us to change or decline the original plan.

Our guide to why we ask about your hair history before your goal explains which details are helpful.

What “Not Yet” Means

Sometimes we recommend postponing a decision until testing is complete or until we can reassess the hair.

We may discuss homecare, trimming worn ends, reducing heat or allowing new growth before reconsidering further chemical work.

However, waiting alone does not reverse existing damage. Treatments may improve aspects of condition or manageability, but they do not guarantee that a previously unsuitable service will become appropriate.

Any future recommendation depends on reassessment.

Alternatives We May Discuss

Depending on your hair and goals, the options may include:

a less substantial change
a different depth or tone
working only on suitable areas
a staged correction
a haircut or styling change
postponing or avoiding further chemical work

Not every option will suit every client. We explain what we recommend and what limitations remain.

If You Have Received Different Advice Elsewhere

Different recommendations can be confusing.

We can explain our assessment, the proposed process and why we are comfortable—or uncomfortable—carrying it out.

We cannot assess another salon’s recommendation without knowing its findings and intended approach. Our responsibility is to explain and stand behind the work we recommend.

You are welcome to ask questions and take time to consider your options.

What You Should Understand Before Deciding

If we decline or adapt your requested service, ask:

What finding has influenced the recommendation?
Is further testing needed?
Which alternatives would you consider?
What could change following reassessment?
Is the original goal still uncertain or unsuitable?
What would the proposed alternative cost and involve?

A clear explanation should help you understand the next step without implying that a future result is guaranteed.

Thinking About a Colour Change?

Bring your ideas, colour history and questions to a consultation.

We can discuss what appears achievable, any testing needed and whether we recommend proceeding, adapting the plan or avoiding the proposed service.

Begin With A Consultation →

Why Your Hair Feels Different After Leaving The Salon

Fri, 29 May 2026 09:50:21 GMT

Updated 9 October 2026

Your hair may feel different after its first wash at home compared with the day you left the salon.

It might have less volume, show more natural texture or feel harder to smooth. Differences in products, drying technique and styling can all contribute.

That does not automatically mean something went wrong. Equally, an unexpected change deserves attention rather than being dismissed as a homecare issue.

Why the Salon Finish Feels Different

Your appointment may include cleansing, conditioning, blow-drying and finishing products chosen for the result you discussed.

Sectioning, brush choice, airflow and drying technique all influence the finished look and feel.

After washing, that temporary styling effect changes. Your natural movement and texture may become more noticeable, particularly if you air-dry or use a different technique at home.

A salon finish is not a permanent change to your natural texture.

Ask How to Recreate the Parts You Like

You do not need to reproduce every step of a professional blow-dry.

Tell your stylist what matters most to you: smoother ends, more volume, curl definition or a quicker morning routine.

Useful questions include:

Which product made the biggest difference?
How much should I apply, and where?
What drying technique would suit my skills and tools?
Is there a simpler way to achieve a similar effect?
What should I expect if I leave my hair to dry naturally?

The aim is a routine you can manage between appointments.

Products and Application Both Matter

A product that suits your hair can still give a different result depending on the amount used and where it is applied.

If your hair feels flat, coated or difficult to manage, review your routine before adding more products.

Make a note of:

your shampoo and conditioner
any masks or leave-in products
how much you apply
where you apply them
whether they are rinsed out as directed
your styling products and drying method

Bring this information to your stylist. A small adjustment may be more useful than replacing everything.

Softness Is Only One Part of Condition

Hair feeling less silky after a wash does not, by itself, establish that it is damaged.

Natural texture and the effects of conditioning and styling influence how it feels. Soft hair can also have fragile areas, so feel alone cannot establish suitability for further chemical work.

Read more about why healthy hair isn’t always soft hair .

Your Surroundings Can Affect the Finish

Humidity, rain, wind and swimming can change how your hair behaves after styling.

You may notice more frizz, less volume or a change in the way curls sit. These observations are useful, but they do not identify a single cause on their own.

Tell us when the difference appears—for example, immediately after washing, after swimming or during damp weather.

Heat Styling and Previous Services

Your drying and styling routine matters alongside your colour and chemical history.

Repeated high heat can contribute to damage. Use suitable heat protection, follow its instructions and avoid increasing the temperature simply because your hair is difficult to style.

Previously lightened or chemically treated lengths may also behave differently from newer growth.

Tell your stylist about earlier services as well as the most recent appointment.

When to Contact the Salon

If your hair feels unexpectedly different after a service, contact the salon and explain what you have noticed.

Particularly useful details include:

when the change began
whether it appeared before or after washing
which areas are affected
any unusual breakage or tangling
the products and tools used since the appointment

Photographs may help show the concern.

Avoid trying several corrective products or another chemical service before the hair has been assessed. An unexpected change should be reviewed rather than automatically attributed to your routine.

What We Consider During an Assessment

At THE TRUTH IN COLOUR®, we discuss the service performed, your previous history and how your hair has behaved since.

We consider its current condition alongside your washing, products and styling habits before recommending the next step.

That may involve practical styling advice, homecare adjustments, a trim or further assessment.

If persistent dryness is your main concern, read why your hair still feels dry after a treatment .

Helping Your Hair Work at Home

The salon result should come with a clear discussion of maintenance and what you can reasonably recreate yourself.

If something feels different or your routine is not working, ask. Understanding what has changed is more useful than assuming you need another product or treatment.

Begin With A Consultation →

What To Bring To Your Hair Consultation

Wed, 27 May 2026 20:16:17 GMT

Updated 9 October 2026

You do not need to arrive at your hair consultation knowing which service to book.

A few reference photographs, details of previous services and an idea of your routine can help us discuss suitable options. If you are unsure what you want or cannot remember your full colour history, that is fine too.

Here is what is useful to bring.

A Quick Consultation Checklist

Save or note down:

photographs showing colours or styles you like
examples of results you would prefer to avoid
previous colour and chemical services, with approximate dates
product names or packaging photographs where available
details of your usual washing and styling routine
your budget and preferred appointment frequency
questions or concerns you want to discuss

These can be on your phone. There is no need to print everything or buy anything before attending.

Reference Pictures—and What You Like About Them

Choose a few images that help explain your ideas.

You might like the tone, brightness, placement of highlights, haircut shape or overall finish. It is useful to identify those details, especially if your photographs show different looks.

Pictures of results you dislike can help too.

Lighting, styling and editing can change how hair appears in photographs. We use your references to understand your preferences, then discuss how they relate to your own hair.

Your Hair History

Tell us about previous salon and home services, including:

permanent and semi-permanent colour
toners, highlights and balayage
bleach and colour removers
perms, relaxers and smoothing treatments
extensions and how they were fitted or removed
any unexpected reactions or breakage during previous services

Approximate dates and where products were applied are helpful. Older services may still matter if the treated hair remains in your lengths.

What If You Cannot Remember Everything?

Bring what you know and tell us where you are unsure.

Old photographs, product packaging or information from a previous salon may help, but a complete record is not required.

There is no need to feel embarrassed about home colour or a result you were unhappy with. The information helps us assess the starting point and decide whether testing is needed.

Details of Your Everyday Routine

A suitable colour or haircut should work with the way you live.

Think about:

how often you wash your hair
which products you regularly use
whether you air-dry or use heated tools
how much time you spend styling
whether you swim regularly
how frequently you want salon appointments

You can bring product names or photographs rather than carrying the bottles.

Tell us what is realistic for you. A routine you can maintain is more useful than one that does not fit your day.

Your Budget and Any Important Dates

Let us know your budget for the proposed service and what you are comfortable spending on ongoing maintenance.

If you are preparing for a holiday, wedding or another event, share the date. This helps us discuss timing without assuming that every change can be completed in one visit.

Ask what the quoted appointment includes and whether further services may be needed.

Concerns About Your Hair

Mention any changes you have noticed, such as increased tangling, breakage, roughness or differences between your roots and ends.

You do not need to diagnose the cause yourself.

We consider your observations alongside your history and assessment. Analysis or strand testing may be recommended before confirming a chemical service.

Questions You Want Answered

It can help to save a short list before attending:

What options would suit my hair and routine?
What result is realistic?
Is any testing needed?
How long will the proposed appointment take?
What will it cost?
How often will it need maintaining?
What are the alternatives if my first choice is unsuitable?

If a previous experience has left you nervous, tell us what would help you feel more comfortable during the discussion.

You Do Not Need a Finished Plan

Your consultation is the place to explore ideas and understand the options.

The recommendation may involve your original goal, an adapted result, further testing or time to consider the proposed approach.

For more about the appointment itself, read why a hair consultation is not just a quick chat .

Ready to Discuss Your Ideas?

Bring your references, the history you can recall and the questions that matter to you.

If you are still unsure, start there. We can help you understand the options and discuss an appropriate next step.

Begin With A Consultation →

RELATED ARTICLES

Why We Ask About Your Hair History Before We Talk About Your Goal

Why A Hair Consultation Is Not Just A Quick Chat

Why Most Hair Consultations Fail (And What Should Happen Instead)

Why Your Hair Colour Never Looks Like The Photo

Why A Bad Hair Experience Can Affect Confidence

Wed, 20 May 2026 16:04:44 GMT

Most people expect booking a hair appointment to feel exciting.

For others, it feels stressful.

A previous experience can change how someone feels about salons, consultations, and trusting another hairdresser with their hair.

Clients sometimes arrive saying:

“I cried after my last appointment.”

OR:

“I hate my hair.”

Others tell us:

“I’m embarrassed about my hair.”

Sometimes the concern runs deeper:

“Another salon ruined my hair.”

Or:

“I’m scared to trust another hairdresser.”

These feelings are more common than many people realise.

Why A Bad Hair Experience Can Affect Confidence

Hair is personal.

For many people, it affects confidence, identity, routine, and how they feel about themselves day-to-day.

When something goes wrong, the impact is not always simply about the hair itself.

Sometimes it changes how safe someone feels booking another appointment.

This is why some clients say:

“I feel anxious about going to a salon again.”

The concern is often not just:

"Will my hair look good?"

It becomes:

"Can I trust someone with my hair again?"

Feeling Nervous Does Not Mean Your Hair Is Beyond Help

Clients sometimes arrive worried:

“I’m scared my hair will snap off.”

Or believing:

"Nothing can fix this."

The starting point is not making promises.

The starting point is understanding:

previous colour history
home colour use
previous chemical services
current condition
elasticity
porosity
realistic options

Fear does not automatically mean the situation is irreversible.

But assumptions are not consultations.

Understanding comes first.

Explore:

Why We Ask About Your Hair History Before We Talk About Your Goal →

Why Honest Consultation Matters More After A Difficult Experience

When someone has had a disappointing previous experience, rebuilding trust often takes time.

That may involve:

asking more questions
discussing expectations openly
explaining limitations
talking through risks
assessing condition carefully
creating realistic plans

For some people, the consultation itself becomes the first step towards feeling more comfortable again.

Read:

Why A Hair Consultation Is Not Just A Quick Chat →

Not Every Hair Problem Needs Immediate Correction

Sometimes clients arrive expecting:

"Everything needs fixing today."

But occasionally the safest recommendation involves:

assessment first
strand testing
waiting
rebuilding condition
phased correction

Long-term results often come from slowing down rather than rushing.

Being Cautious Does Not Make You Difficult

Questions are reasonable.

Wanting reassurance is reasonable.

Taking time before deciding is reasonable.

Feeling nervous after a bad experience is reasonable.

Trust often returns gradually.

The Goal Is Understanding Before Change

The safest recommendation is not always:

"How do we change the hair immediately?"

Sometimes the better question becomes:

"What does the hair need first?"

That may mean:

rebuilding condition
adjusting expectations
creating phased plans
delaying further chemical work
prioritising long-term integrity

Healthy-looking results often come from planning rather than urgency.

Thinking About Booking Again?

Whether your concern is:

“I hate my hair.”

or:

“I’m scared to trust another hairdresser.”

or:

“I’m embarrassed about my hair.”

…the first step is usually understanding what your hair needs now rather than focusing only on what went wrong before.

Every consultation starts with understanding:

your concerns
your hair history
your goals
realistic possibilities
long-term maintenance

Because better decisions usually begin with clearer information.

Begin with a consultation →

From Apprentice To Stylist: Brooke’s Development Journey At THE TRUTH IN COLOUR®

Mon, 18 May 2026 11:45:30 GMT

Updated 9 October 2026

Hairdressing qualifications mark milestones, but development does not stop once a certificate is achieved.

Real growth often happens through repetition, experience, consultation, mistakes, refinement, and learning how to make decisions with confidence.

At THE TRUTH IN COLOUR®, progression is not measured simply by time served. It is built through technical development, understanding hair behaviour, consultation skills, and learning how to create long-term results responsibly.

Brooke recently completed her End Point Assessment and achieved qualification as a stylist, continuing her development journey into Level 3 while building confidence across consultation-led salon work.

Starting In Hairdressing During An Uncertain Time

Like many within the industry, Brooke’s early training was affected by the disruption surrounding COVID.

Interruptions to education made access to practical training and consistent learning opportunities more challenging during Brooke’s early development.

This made real salon experience increasingly important.

Learning within a working salon environment became essential for developing confidence, speed, technical understanding, and communication with clients.

Building Confidence Through Real Salon Experience

Development in hairdressing rarely happens in one area alone.

Over time, Brooke has continued building confidence across:

long hair cutting
colouring services
blonding techniques
client communication
consultation processes
keratin smoothing treatments
transformations
technical preparation and support work

Experience develops gradually through repetition and exposure to different hair types, histories, goals, and challenges.

Precision haircut work is one of the technical areas Brooke continues to develop through real client experience and structured progression.

Why Consultation Matters Early In A Stylist’s Development

Technical ability matters.

But understanding why a service is appropriate matters equally.

Consultation-led hairdressing teaches stylists to consider:

previous colour history
maintenance expectations
condition
suitability
realistic outcomes
long-term hair integrity

Learning these processes early creates stronger foundations for future technical work.

At THE TRUTH IN COLOUR®, consultation is not separate from technical skill.

It is part of it.

Developing Confidence Does Not Mean Knowing Everything

One of the most important parts of progression is recognising where further development is needed.

Brooke has openly identified areas she continues developing, including:

shorter haircut structures
disconnected shapes
refining finishing techniques
expanding technical confidence further

Good stylists continue learning.

Strong stylists know they never stop.

Qualification Is A Milestone — Not The Finish Line

Completing Level 2 and progressing into Level 3 represents another stage rather than an end point.

Hair trends change.

Science changes.

Techniques evolve.

The strongest long-term development comes from remaining curious, continuing education, and refining judgement over time.

Why Structured Development Matters In Modern Hairdressing

Clients often see the finished result.

They do not always see:

training hours
assessments
technical practice
consultation development
continual education
repeated refinement

These are often the parts that create consistency behind the chair.

Development systems exist to support better decision making, safer colouring, stronger consultations, and more predictable long-term outcomes.

Looking Forward

Brooke continues developing within THE TRUTH IN COLOUR® while progressing through further education and expanding confidence across technical services.

Because qualification is only the beginning.

Long-term growth comes through continuing to learn.

Thinking About Booking With Brooke?

A consultation gives you time to discuss your ideas, hair history and the service you are considering with Brooke.

Meet the team behind THE TRUTH IN COLOUR® and learn more about the people working in the salon.

Begin with a consultation →

Why Healthy Hair Isn’t Always Soft Hair

Fri, 15 May 2026 07:00:01 GMT

Updated 7 October 2026

Softness is one characteristic of hair, but it is not a complete measure of condition.

Naturally coarse or textured hair may feel different from fine, straight hair without being damaged. Equally, hair that feels silky after conditioning may still have fragile areas.

At THE TRUTH IN COLOUR®, we consider your hair’s natural characteristics, history and behaviour alongside how it feels.

Healthy Hair Does Not Have One Texture

Hair varies in thickness, shape and texture. These differences affect how it feels and how easily it moves, tangles or styles.

A naturally firmer or coarser feel does not automatically mean your hair needs repairing.

The useful question is whether you have noticed a change from what is normal for your hair—for example, new roughness, increased tangling or breakage.

The aim is to care for your hair appropriately, rather than make every texture feel the same.

Soft Hair Can Still Be Fragile

Softness does not guarantee that hair can tolerate further lightening or chemical processing.

Conditioning and styling products can improve smoothness and manageability while previously processed areas remain vulnerable to breakage.

That does not make the improvement unhelpful. It means feel and suitability for a chemical service are different considerations.

Before recommending further colour work, we assess more than softness alone.

Changes Worth Discussing With Your Stylist

Tell us if you notice:

more breakage during normal handling
ends that split or tangle repeatedly
hair that feels unusually stretchy or gummy when wet
a marked change after a chemical service
areas that have become harder to manage

These observations help guide an assessment. They do not establish a particular cause on their own.

Avoid repeatedly pulling or stretching strands to test them yourself, especially if the hair already feels fragile.

How Previous Services Affect the Assessment

Lightening, colouring and other chemical services can influence the condition of your lengths. Frequent high heat can also contribute to damage.

Different sections may have different histories. Your roots may be relatively new growth, while the ends have been through several services.

Tell us what has been applied and where, including home colour and earlier salon work.

Our guide to why we ask about your hair history before your goal explains which details are useful.

What Conditioning Products Can—and Cannot—Tell You

Conditioners can make hair easier to detangle and improve softness and smoothness. Those are useful benefits.

However, a softer feel after conditioning does not prove that all previous damage has been reversed or that the hair is ready for another chemical service.

There is no need to avoid a product simply because it makes your hair silky. What matters is whether it suits your hair and is being used as directed.

If a routine leaves your hair difficult to manage, discuss the products and quantities you are using before adding more.

Why This Matters Before Further Lightening

When previously lightened hair feels soft, it can be tempting to assume it is ready for more colour work.

We also need to consider its history, current condition and response to testing where appropriate.

The recommendation may be to proceed, adapt the colour goal, postpone further lightening or choose an alternative.

A smooth finish or reassuring feel cannot guarantee how the hair will respond.

How We Assess Your Hair

We combine discussion of your concerns with a professional assessment of your hair.

SalonLab analysis can provide additional information, and strand testing may be recommended before a proposed colour service.

These support our judgement rather than replace it or guarantee a result.

Choosing an Appropriate Care Routine

The next step depends on what the assessment shows.

It may involve adjusting conditioning, reducing heat, handling your hair more gently, trimming worn ends or reconsidering planned chemical work.

More products or repeated treatments are not automatically necessary.

If dryness is your main concern, read why your hair still feels dry after a treatment .

Unsure About How Your Hair Feels?

Your hair does not need to feel exceptionally soft to be well cared for.

If its texture or behaviour has changed, bring those concerns to a consultation. We can discuss what is normal for your hair, assess the starting point and recommend an appropriate next step.

Begin With A Consultation →

Why Your Hair Colour Looks Different In Summer

Wed, 13 May 2026 19:32:13 GMT

Updated 7 October 2026

Your hair colour may look lighter, warmer or less vibrant during summer. Sometimes that is a change in the colour itself. Sometimes it is the effect of seeing your hair in different lighting.

More time outdoors, swimming and changes to your washing or styling routine can also affect how your hair looks and feels.

Understanding what has changed helps you decide whether you need a colour refresh, different homecare or simply a closer look in consistent lighting.

Is Your Colour Changing, or Is It the Light?

Bright daylight can reveal tones that are less noticeable indoors. Direct sunshine, shade and warm evening light can make the same colour look different.

Before assuming your colour has faded, compare it in similar lighting. Photographs taken in different places or with different phone settings can be misleading.

If the change remains noticeable in the same conditions, fading or other changes may also be involved.

How Sun Exposure Can Affect Colour

Sun exposure can contribute to changes in natural pigment and artificial colour over time.

You may notice a loss of depth or vibrancy, or that warmer tones become more visible.

The extent varies with your starting colour, previous services and exposure. Not everyone will experience the same change, and sunlight is not the only factor to consider.

Why Blonde Hair May Look Warmer

If a cooler toner fades, the warmer tones it was balancing can become more noticeable.

That does not necessarily mean your hair needs further lightening. Depending on the starting point and condition, a tone refresh may be more appropriate.

Swimming and deposits from water can also affect the appearance of light hair. Tell your stylist about these changes before choosing a toning or cleansing product.

Avoid repeatedly adding products to counteract warmth without checking what is causing it.

Why Your Hair May Feel Different Too

Swimming, sun exposure and changes in your routine can leave hair feeling rougher or more difficult to manage.

You might notice more tangling, less smoothness or ends that feel different from the rest of your hair.

These changes do not all have the same cause. Your previous colour, current condition and daily routine help us decide what care may be useful.

Practical Ways to Care for Your Hair in Summer

A few adjustments can help reduce exposure and make your hair easier to manage:

Wear a hat that covers your hair when spending time in strong sunshine.
Consider a swimming cap when using a pool.
Rinse your hair promptly after swimming, then cleanse and condition appropriately.
Use conditioner after shampooing.
Detangle gently.
Reduce unnecessary heat styling and use suitable heat protection.
Follow the instructions on any seasonal haircare products.

A heat-protection product should not automatically be assumed to provide UV protection. Check what the product is designed to do.

Summer Haircare Support

Seasonal homecare may be useful when you are spending more time outdoors or swimming regularly.

At THE TRUTH IN COLOUR®, we can discuss products suited to your hair, colour history and holiday routine.

Ask what each product is intended to do and how to use it. A summer range can support your routine, but it does not prevent every change in colour or condition.

Explore recommended summer haircare →

Why Your Routine May Differ From Someone Else’s

Two people with similar-looking colour may need different maintenance.

Previous lightening, repeated colour applications, natural texture and swimming habits can all influence the advice we give.

Tell us what has changed in your routine and what you are noticing. This is more useful than assuming that someone else’s products or appointment schedule will suit your hair.

Our guide to why we ask about your hair history before your goal explains why those details matter.

Do You Need a Summer Colour Refresh?

Not every seasonal change needs more colour.

Depending on your concerns, the next step may involve:

adjusting your homecare
reviewing possible product or mineral build-up
trimming worn ends
refreshing tone
adapting your next colour appointment

We assess the starting point before recommending a service.

Planning a Holiday or Returning From One?

If your hair looks warmer, lighter or duller—or feels harder to manage—bring those concerns to a consultation.

Tell us about recent swimming, sun exposure and any products you have used. We can discuss what your hair may need and whether a colour service is appropriate.

Begin With A Consultation →

Why Professional Hair Colour Costs More Than Box Dye

Mon, 11 May 2026 16:28:57 GMT

Updated 7 October 2026

A box of home hair colour and a professional salon appointment have different costs because they include different things.

Home colour is a product you purchase and apply yourself. A salon appointment includes the colour products, your stylist’s time and expertise, application, processing and the other services agreed when booking.

Understanding what is included helps you compare the options and plan your budget.

What Does Professional Hair Colour Include?

The price reflects more than the amount of colour used.

Depending on the service booked, the work may involve:

reviewing your hair history and current colour
choosing formulations for different areas
sectioning and applying colour
monitoring processing
rinsing and conditioning
toning where included
finishing and styling where included
discussing maintenance and homecare

Services vary, so ask what your quoted price covers. A toner, haircut or finish should not be assumed to be included unless confirmed.

Why Your Stylist’s Time Matters

Different colour services require different amounts of appointment time.

A root application is a different task from detailed highlighting or correcting uneven colour across the lengths.

Your stylist also considers where products should be applied, which areas need a different approach and how the work fits your agreed goal.

The price reflects that work as well as the products used.

Why Two Similar Results Can Cost Different Amounts

Two people may bring the same reference photograph but have different starting points.

Previous colour, hair length, density, condition and the technique required can affect the proposed work.

One person may need a relatively focused service. Another may need several formulations, additional testing or more than one appointment.

This is why a photograph alone may not provide enough information for an accurate quote.

Where Home Colour Fits Into the Discussion

Home colour can be an affordable option, and using it is nothing to feel embarrassed about.

If you later want to change your colour, tell your stylist which products you have used, when you used them and where they were applied.

Previously coloured lengths can need a different approach from natural regrowth. Repeated applications over the same areas may also affect future colour work.

These considerations apply to colour history generally, including previous salon services.

Our guide to why we ask about your hair history before your goal explains which details are helpful.

Why Colour Correction Is Priced Separately

Correcting an unwanted result may involve more work than maintaining an established colour.

Depending on the assessment, the plan may include strand testing, different applications across the hair, toning or several appointments.

Correction is not an inevitable consequence of home colour. When it is needed, its cost depends on the starting point and the proposed work.

Read more about how much it costs to fix bad hair colour .

What Assessment Can Tell Us

At THE TRUTH IN COLOUR®, we consider your hair history, current condition and preferred result before recommending an approach.

SalonLab analysis and strand testing may provide additional information where appropriate.

These support our decisions, but they do not remove every uncertainty or guarantee a particular result.

The aim is to explain the proposed service, its limitations and its expected cost before proceeding.

Consider the Cost of Maintenance Too

The first appointment is only part of the budget for a colour you intend to maintain.

Before deciding, discuss:

how often you may need appointments
whether toning or refreshing is likely
how noticeable regrowth may become
what homecare is appropriate
the ongoing cost you are comfortable with

Tell us if you would prefer less frequent visits or have a budget in mind. This helps us discuss suitable options from the beginning.

Our Consultation Fees

Our consultations are separate 30-minute appointments, with prices starting from:

Stylist: £20
Artistic Director: £25
Manager: £30

The consultation fee is not redeemable against the cost of your service.

We use this appointment to discuss your ideas, assess your hair and explain the proposed next step.

Find out what happens during a hair consultation .

Thinking About Changing Your Colour?

Professional colour pricing reflects the products, time and work involved in your agreed service.

Bring your ideas, colour history and budget to a consultation. We can discuss the options, what the proposed appointment includes and how the colour may need maintaining.

Begin With A Consultation →

When A Perm Appears To Drop — And Why Aftercare Matters

Fri, 08 May 2026 09:00:39 GMT

A perm is not just a chemical service.

It is a process that depends on consultation, suitability, testing, preparation, technique, aftercare, and maintenance.

In this case, the client’s journey showed exactly why professional advice matters before and after a texture service.

The Consultation

The client first attended a consultation with Paul on 7 March 2026 to discuss the possibility of a perm.

At THE TRUTH IN COLOUR®, perm consultations are carried out by Paul, as this is a specialist texture service that requires specific experience, assessment, and planning.

Before agreeing to the service, the hair was assessed properly. This is why a consultation should never be treated as a quick chat. This included looking at the hair’s condition, previous history, current maintenance routine, and whether the hair was suitable for chemical texture work.

A SalonLab scan was also carried out to help support the consultation and give a clearer understanding of the hair’s condition.

Healthy-looking hair is not always healthy , which is why condition assessment matters before chemical services.

At this stage, we advised the client to have a haircut first so we could assess the natural movement of the hair and create a stronger foundation before perming.

Professional product advice was also given at this stage.

Why We Did Not Perm The Hair Straight Away

A perm should never be rushed.

Before carrying out chemical texture work, we need to understand how the hair behaves, how much movement is already present, and whether the hair can support the service safely.

The haircut allowed us to reshape the hair and see how it moved before committing to the perm.

This helped us make a more controlled decision rather than treating the perm as a one-step service.

This is also why we measure hair before we promise results .

The Test Curl

On 20 March 2026 , the client returned for a restyle.

During that appointment, a small section of hair that had been removed during the cut was used to perform a test curl.

This allowed us to assess how the hair responded to the perm process before completing the full service.

The test curl was then taken away by the client and washed over the following two weeks so the relaxation rate could be monitored.

Once that period had passed, the client was happy with how the test curl had behaved and booked the full perm appointment.

The Perm Appointment

The full perm appointment took place on 10 April 2026 .

The hair was wrapped, processed, neutralised, and the rods were removed carefully.

The hair was then supported with appropriate styling and diffused dry to encourage the new curl pattern.

The result was a soft, natural curl and the client was very happy with the outcome.

Why Aftercare Matters After A Perm

A perm does not end when the appointment ends.

The long-term result depends heavily on what happens afterwards.

Curl needs the correct balance of moisture, compatible cleansing, and suitable styling support. This is similar to why hair can still feel dry after a treatment if the underlying need has not been properly supported.

If products are too heavy, coating, or not aligned with the service, the curl can become weighed down and appear to relax or drop.

The client was advised to change shampoo and use more suitable aftercare, as the existing shampoo was not appropriate for maintaining the perm result.

When The Curl Appeared To Drop

Around two weeks later, the client contacted the salon to say the hair appeared to have gone straight.

Rather than assuming the perm had failed, the client was asked to return so Paul could assess the hair properly.

During the reassessment, Paul reviewed the client’s washing and styling routine, including the shampoo and styling products used at home.

The routine differed from the aftercare discussed, so the first step was to cleanse, condition and restyle the hair before considering any further chemical work.

What We Did In Salon

We decided to remove product build-up first.

A professional Schwarzkopf Professional purifying shampoo was used and allowed to sit for five minutes to help remove coating and residue from the hair.

The hair was then cleansed and conditioned using Fibre Clinix Hydrate Shampoo and Conditioner to condition the hair before styling.

Once the hair had been clarified and rehydrated, we applied mousse and diffused the hair dry.

The Result

The curl response returned clearly.

The hair behaved like freshly permed hair again once the product build-up had been removed and the correct moisture and styling support had been applied.

The return of visible curl after cleansing, conditioning and diffusing suggested that product build-up and the styling routine had contributed to its flatter appearance. No further perming was needed at this visit.

The Lesson

This case shows why reviewing homecare and styling can be a useful first step when a perm appears to have dropped.

When a texture service is completed, the products used at home directly affect how the hair behaves.

Professional aftercare is part of the result.

It supports:

curl formation
moisture balance
longevity
manageability
condition

Without the correct home care, even a successful salon result can appear to change quickly.

The Truth About Perm Maintenance

A perm is not a quick service with a result that looks after itself.

It is a chemical texture service that requires:

proper consultation
suitability assessment
preparation
testing where needed
professional execution
suitable home care
correct styling support

This is why perm work at THE TRUTH IN COLOUR® begins with specialist consultation rather than an instant booking.

When all of those parts work together, the result is stronger, clearer, and easier to maintain.

If You Are Considering A Perm

If you are considering a perm or curl transformation , the first step is not choosing a photo.

It is a specialist consultation with Paul to understand whether your hair is suitable, what preparation may be needed, and how the result will need to be maintained afterwards.

Begin with a consultation →

Why We Ask About Your Hair History Before We Talk About Your Goal

Wed, 06 May 2026 09:00:56 GMT

Updated 7 October 2026

Your goal is an important part of a colour consultation. You might want a brighter blonde, a softer brunette or help correcting an uneven result.

To discuss how we could work towards it, we also need to understand what has previously happened to your hair.

Your colour history, current condition and any testing needed help shape the approach. That is why we ask about the starting point before confirming the plan.

What Do We Mean by Hair History?

Hair history includes previous services and the way you care for your hair at home.

Useful information includes:

salon colour and home dyes
highlights, bleach and other lightening
colour removers
perms, relaxers and smoothing or straightening services
regular heat styling
treatments and homecare products
previous breakage or unexpected reactions during a service

You do not need to know every technical detail. Tell us what you remember, including approximate dates and whether products were applied to the roots, lengths or whole head.

Why Older Colour Still Matters

A colour fading does not necessarily mean its effects are gone.

Previously coloured or lightened lengths can respond differently from newer growth. Areas that have received different services may also need different approaches.

This can influence the formulation, application and testing we recommend.

For example, our black box dye correction log shows how one client’s previous colour and strand-test results informed a staged plan.

How Much History Should You Share?

Tell us about anything that may still relate to the hair on your head, even if it happened some time ago.

If your hair is long, older services may still be relevant to the lengths and ends. A more recent colour applied over them does not necessarily make that earlier history irrelevant.

If you are unsure whether something matters, mention it. We can ask follow-up questions and work out which details are useful.

What If You Cannot Remember?

You do not need a perfect record to book a consultation.

Bring whatever information you have, such as:

approximate dates
photographs taken before and after previous services
product names or pictures of packaging
details from your previous salon, if available

Tell us where you are unsure rather than trying to fill in the gaps. We can consider that uncertainty during assessment and recommend testing where appropriate.

There is no need to feel embarrassed about home colour or a previous result you were unhappy with.

Your Goal Still Matters

Asking about history does not mean dismissing your ideas.

Reference photographs help us understand the tone, lightness, contrast or overall effect you prefer. Your history helps us discuss which elements may be achievable and what work could be involved.

We may recommend adapting the goal, working in stages or choosing an alternative that better suits your current hair.

For more on setting expectations, read why your chosen hair colour may not give the result you expect .

History Supports Assessment and Testing

Hair history gives us context. It does not establish the condition of every section or guarantee how a colour formulation will behave.

We consider it alongside professional assessment, SalonLab analysis and strand testing where needed.

Together, these help us make a more informed recommendation before proceeding.

Why History Can Affect Time and Cost

A result that looks straightforward in a photograph may involve more work when previous colour or uneven areas are present.

The proposed service may need different applications across the hair, additional testing or several appointments.

During your consultation, we discuss the expected work, cost and any uncertainty that remains.

Our guide to how much it costs to fix bad hair colour explains the main factors involved.

Preparing for Your Consultation

Before your appointment, think about what you would like to change and what has previously been used on your hair.

Bring your reference pictures and any history you can recall. It is also helpful to tell us about your budget, usual styling routine and how often you want to visit the salon.

You do not need to arrive with the solution. The consultation gives us time to discuss your options.

Thinking About Changing Your Colour?

Your goal gives us a direction. Your hair history helps us understand the starting point.

By discussing both, we can explain an appropriate approach, its limitations and the next step.

Begin With A Consultation →

Why a Hair Consultation Is Not Just a Quick Chat

Mon, 04 May 2026 09:00:03 GMT

Updated 7 October 2026

A hair consultation gives you dedicated time to discuss your ideas, ask questions and understand the options before agreeing to a service.

At THE TRUTH IN COLOUR®, it is a separate 30-minute appointment. We use that time to explore your hair history, assess the starting point and discuss a plan that takes your goals, routine and budget into account.

A reference photograph is welcome, but the conversation goes beyond choosing a shade or style.

What Happens During a Hair Consultation?

We begin by listening to what you would like to change and what matters most to you.

You might want a different colour, help with an uneven result, a more manageable cut or advice about your hair’s condition.

We discuss:

your preferred result
previous colour and chemical treatments
your current hair condition
your washing and styling routine
how often you want to visit the salon
your budget and maintenance preferences

You do not need to know which technique or service to request. Part of the consultation is helping you understand the options.

Why We Ask About Your Hair History

Previous colour, lightening and chemical treatments can affect the approach we recommend.

Tell us about salon services and home products, including anything that has since faded or been covered by another colour.

Approximate dates, product names and photographs of packaging can be useful. There is no need to feel embarrassed about what you have used.

The more accurate the history, the better informed our discussion can be.

How We Assess Your Starting Point

We consider how your hair looks, feels and behaves alongside the history you provide.

SalonLab analysis can add information about aspects of its internal condition. Where needed, we may also recommend strand testing before confirming a colour plan.

Analysis and testing support our judgement; they do not guarantee a particular result.

Turning Your Ideas Into a Plan

Reference photographs help us understand what appeals to you.

We may ask which elements you like: the tone, lightness, shape, contrast or overall finish. We also discuss how those ideas relate to your hair and everyday routine.

The proposed plan may involve one appointment, several stages or an alternative to your original idea.

If further testing is needed, some recommendations may remain provisional until we have the results.

Time, Cost and Maintenance

Your consultation is also the time to discuss the practical details.

Before proceeding, you should understand:

what the proposed service includes
its expected cost and appointment time
whether further visits are likely
what maintenance may be involved
what remains uncertain

Tell us if you have a budget or an important date in mind. That helps us discuss suitable options and realistic timing.

For corrective work, our guide to how much it costs to fix bad hair colour explains why pricing depends on the starting point.

How Much Does a Consultation Cost?

Our consultations are 30-minute appointments, with prices starting from:

Stylist: £20
Artistic Director: £25
Manager: £30

The consultation is charged separately. Its fee is not redeemable against the cost of your service.

This appointment gives us dedicated time for assessment, questions and planning before you decide whether to proceed.

What Should You Bring?

To help us make the most of the appointment, bring:

reference photographs showing what you like
examples of results you would prefer to avoid, if helpful
details of previous colour and chemical treatments
information about your usual products and styling routine
any questions about cost, maintenance or timing

You do not need a perfectly formed idea. Being unsure is a useful reason to book a consultation.

What Happens Next?

Depending on the assessment, we can discuss booking the proposed service, arranging any further testing or reconsidering the approach.

A consultation does not mean every requested result will be suitable. It gives you the opportunity to understand our recommendation and decide on the next step.

Thinking About Changing Your Hair?

Whether you are considering colour, correction, a restyle or help with your hair’s condition, start with time to discuss it properly.

Bring your ideas and questions. We will help you understand the options.

Begin With A Consultation →

Why We Measure Hair Before We Promise Results

Wed, 29 Apr 2026 16:41:50 GMT

Updated 7 October 2026

Before booking colour, correction or a treatment, you want to understand what result is possible, what it may cost and how many appointments it could take.

Those are reasonable questions. To answer them meaningfully, we first need to understand your hair’s starting point.

That is why we combine consultation, professional assessment, SalonLab analysis and testing where appropriate before agreeing on a plan.

What We Need to Understand First

Your reference photographs help us understand your preferred result. Your hair history helps us assess how we might work towards it.

During your consultation, we discuss:

your natural colour and current shade
previous colour, lightening and chemical treatments
differences between your roots, mid-lengths and ends
any breakage or changes you have noticed
your homecare and styling routine
your preferred result, maintenance expectations and budget

These details help us identify what needs closer assessment before recommending a service.

What Measurement Adds to the Consultation

SalonLab analysis provides additional information about aspects of your hair’s internal condition.

We consider that information alongside what we can see and feel, your colour history and your goals. It supports our professional judgement when discussing services and care.

A score does not tell us everything about your hair. It does not guarantee that a particular colour result is achievable or establish exactly how every section will respond to a formulation.

For more about the difference between appearance and condition, read why healthy-looking hair isn’t always healthy .

Why Testing May Change the Plan

Where needed, strand testing helps us observe how a selected section of hair responds to a proposed colour formulation.

The findings may support the original plan, suggest a different approach or indicate that we should not proceed with the proposed service.

This is why an initial discussion may remain provisional until testing is complete. It is better to explain that uncertainty than promise a result before we have the information needed.

How Assessment Shapes a Colour Correction

Two clients asking for a similar result may need different work.

Previous colour, uneven areas and the condition of the lengths can influence the approach. One correction may involve a focused adjustment, while another may need several appointments.

Assessment helps us discuss:

the proposed first appointment
what improvement we are aiming for
whether further visits are likely
what needs reassessing as the work progresses

Our staged black box dye correction log shows how assessment and strand testing informed one client’s first session.

What This Means When You Want to Go Lighter

Before agreeing to a lighter result, we need to consider both your current colour and the condition of the hair being lightened.

Your reference may need adapting, or the work may need to be spread across appointments. In some cases, we may recommend postponing further lightening or choosing an alternative.

The aim is to explain what we recommend and why, including any limitations or uncertainty.

Why We Assess Before Recommending Treatment

Assessment matters for treatments too.

We discuss whether your main concern is roughness, tangling, breakage or another change, and what you have already tried.

The next step may involve a treatment, adjustments to homecare, a trim or changes to your styling routine. More treatment is not automatically the answer.

We explore this in why your hair still feels dry after a treatment .

What You Should Understand Before Proceeding

Before agreeing to the proposed service, you should understand:

the result we are aiming for
the work included in the appointment
the expected cost
whether more appointments may be needed
the maintenance involved
anything that remains uncertain

Assessment cannot remove every uncertainty. It gives us a stronger basis for discussing your options and agreeing on the next step.

If cost is a concern, our guide to how much it costs to fix bad hair colour explains the factors involved.

Begin With an Assessment of Your Hair

You do not need to arrive knowing which technique or treatment to book.

Bring your ideas, your hair history and your questions. We can assess the starting point and discuss a plan based on your hair, your goals and the information available.

Begin With A Consultation →

Why Healthy-Looking Hair Isn’t Always Healthy

Wed, 29 Apr 2026 15:56:45 GMT

Updated 7 October 2026

Shine, softness and a smooth finish can tell us something about how your hair looks and feels. They do not tell us everything about its condition.

Hair can look well cared for while still having weakened areas from previous colour, lightening or heat styling.

That does not mean smooth, shiny hair is hiding a problem. It means appearance is only one part of the assessment, especially before a chemical service.

Why Appearance Does Not Tell the Whole Story

A fresh blow-dry or conditioning product can improve smoothness and shine. Those benefits do not, by themselves, establish how much further chemical processing the hair can tolerate.

Two people with similar-looking hair may have different colour histories and need different approaches.

Before recommending a service, we consider what has been applied previously, how the hair feels and behaves, and whether further assessment or testing is needed.

What We Look at During a Consultation

Your hair history matters alongside its current appearance.

We discuss:

previous colour, lightening and other chemical treatments
your washing and heat-styling routine
any breakage, tangling or changes you have noticed
differences between your roots, mid-lengths and ends
the result you would like to achieve

This helps us build a fuller picture rather than relying on shine or softness alone.

How SalonLab Supports Our Assessment

We use the SalonLab Smart Analyzer to add information to the consultation.

Its near-infrared technology assesses aspects of the hair’s internal condition. We consider the results alongside your hair history and our professional assessment when discussing services and homecare.

The analysis supports our judgement. It does not replace it.

An analysis score is also not a guarantee that a particular lightening service is suitable or that every section of hair will respond in the same way.

Why Strand Testing May Still Be Needed

Hair analysis and strand testing answer different questions.

Analysis provides information about hair condition. A strand test helps us observe how a selected section responds to a proposed colour formulation.

Where needed, this gives us additional information before deciding whether to proceed, adjust the plan or recommend an alternative.

Hair that looks smooth—or has a reassuring analysis result—may still respond unexpectedly during a strand test.

Why This Matters Before a Colour Change

Understanding the starting condition is particularly useful when planning:

lightening
colour correction
work over previously coloured lengths
a substantial change in colour

Your preferred result may be achievable in one appointment, may need several stages, or may need adapting.

The purpose of assessment is to explain those possibilities before the service, rather than assume that healthy-looking hair can tolerate any colour change.

Choosing Care for the Right Concern

Softness, manageability and suitability for further chemical work are different considerations.

A treatment that improves how your hair feels does not automatically make it suitable for more lightening.

We consider what you are noticing, the condition of your hair and what the proposed treatment is intended to achieve. The recommendation may involve homecare, a salon treatment, a trim or changes to future colour services.

If dryness is your main concern, read our guide to why your hair still feels dry after a treatment .

What Healthy-Looking Hair Can Tell Us

Appearance is useful information, but it is not the whole assessment.

We combine what we can see and feel with your hair history, analysis and testing where appropriate. This helps us explain the options and limitations of the proposed service.

The aim is a plan based on your hair’s starting point, rather than its appearance alone.

If You Are Unsure About Your Hair Condition

You do not need to decide for yourself whether your hair needs a treatment or is ready for a colour change.

Bring your concerns and colour history to a consultation. We can assess your hair, explain any testing needed and discuss an appropriate next step.

Begin With A Consultation →

Why Your Hair Still Feels Dry After a Treatment

Tue, 21 Apr 2026 12:49:35 GMT

Updated 7 October 2026

If your hair still feels dry or rough after a treatment, it can be disappointing. You may notice some improvement, but the ends still feel different from the rest of your hair.

This does not automatically mean the treatment failed. The result depends on the treatment used, the starting condition of your hair and how it is cared for afterwards.

The next step is to understand what remains a concern before choosing another treatment.

What Can a Hair Treatment Achieve?

“Hair treatment” covers different products and services. Some focus on softness and manageability, while others are designed for particular concerns in chemically treated hair.

A treatment may improve how your hair feels without returning it to its original condition.

Before a service, it helps to discuss:

what the treatment is intended to do
what improvement is realistic
what it cannot change
how to maintain the result at home

Smoother-feeling hair and the complete reversal of damage are different expectations.

Dryness and Damage Can Overlap

Hair that feels dry is not necessarily severely damaged. Equally, damaged hair can feel smoother after conditioning while remaining fragile.

Roughness, tangling and brittleness can overlap, so touch alone does not tell the whole story.

Your colour history, styling routine and the way your hair behaves all help us assess what care may be appropriate.

Why Colour History and Heat Matter

Previous lightening, chemical treatments and frequent heat styling can affect the condition of your hair.

A treatment may improve manageability, but your everyday routine still matters. Continuing with frequent high heat or overlapping chemical services can work against the improvement you are trying to achieve.

Tell us about previous services and the tools and products you use at home. This helps us make recommendations that fit your hair and routine.

Why the Ends May Still Feel Rough

Your ends are older than the hair nearer your scalp. They have had longer exposure to washing, brushing, styling and any previous colour services.

This can explain why the roots and mid-lengths feel improved while the ends remain difficult to manage.

Conditioning can help with softness and tangling, but it cannot remove split ends. Where ends are severely worn or split, a trim may be more useful than another treatment.

Do You Need Another Treatment?

Not necessarily.

Before booking again, it is worth reviewing:

whether the first treatment addressed your main concern
whether it produced any improvement
how you are washing, conditioning and styling your hair
whether the roughness affects the whole head or mainly the ends
whether a trim or a change in routine would be more appropriate

Some hair benefits from ongoing treatment support. In other cases, the better next step is to adjust homecare, reduce heat or reconsider planned chemical services.

The recommendation should follow the assessment.

What You Can Do Between Appointments

A manageable routine can help maintain the benefits of your salon service.

Use conditioner after shampooing.
Follow the product’s instructions for application and rinsing.
Detangle gently rather than pulling through knots.
Reduce the temperature and frequency of heat styling.
Use a suitable heat-protection product when styling with heat.
Ask whether a leave-in conditioner would suit your hair.

Adding more products is not always necessary. Understanding which products to use, where to apply them and how often is more useful than building a complicated routine.

How We Assess Hair That Still Feels Dry

We begin with a structured consultation to discuss what you are noticing and what has already been tried.

We consider:

your current hair condition
previous colour and chemical treatments
the treatment you received and its intended purpose
your washing and styling routine
the improvement you would like to achieve

From there, we can explain whether treatment, homecare changes, a trim or a combination of approaches is appropriate.

If Your Hair Still Feels Dry

You do not need to keep trying treatments without understanding what your hair needs.

Tell us which areas feel rough, when you notice it most and whether anything has changed since your last service. That gives us a useful starting point for discussing your options.

Begin With A Consultation →

Why Your Chosen Hair Colour May Not Give the Result You Expect

Fri, 17 Apr 2026 10:18:54 GMT

Updated 7 October 2026

A hair colour photograph can be a useful starting point. But achieving a result you like involves more than choosing a shade from a picture.

Your current colour, previous treatments, hair condition and maintenance preferences all influence what is suitable and achievable.

Understanding these factors before your appointment helps you make an informed choice.

Why the Same Colour Looks Different on Different People

A colour you admire on someone else may look different on your hair.

That does not make the photograph unhelpful. It gives us something to discuss: do you like the lightness, the warmth, the contrast or the placement of the colour?

The result will also depend on:

your natural colour
previous colour and chemical treatments
differences between your roots and lengths
the condition of your hair
how the colour is placed and styled

Lighting also changes how a colour appears. A photograph taken in bright daylight may show different tones from one taken indoors.

Bring reference pictures to your consultation, but use them to explain what you like rather than as a guarantee of an identical result.

Going Lighter and Going Darker Need Different Plans

Going lighter usually involves lightening pigment in the hair. Previous colour can make this more complex, and different areas may respond differently.

Going darker also needs consideration. Previously lightened hair may need preparation to help achieve the intended depth and tone.

Neither direction has one approach that suits everyone. The starting point determines the work needed.

Why Your Colour History Matters

What has previously been applied to your hair can affect future colour services, even when the earlier colour has faded.

Tell us about salon colour, home dyes, lighteners, colour removers and other chemical treatments. Approximate dates and product names can be useful.

This information helps us assess potential challenges such as:

bands of different colour
uneven lightening
unwanted warmth
differences between roots and lengths

There is no need to feel embarrassed about your colour history. It helps us plan your next service.

Choose a Colour That Fits Your Routine

An achievable colour also needs to work for your day-to-day life.

Before deciding, consider:

how often you want to visit the salon
how noticeable you are comfortable with regrowth becoming
how much time you spend styling your hair
the homecare and budget you are comfortable maintaining

A colour can look beautiful on the day and still require more upkeep than you want. Discussing maintenance beforehand helps you choose with that in mind.

Why a Reference Photo Is Only Part of the Picture

A finished photograph may not show the person’s starting colour, previous appointments, styling or lighting.

During your consultation, we can discuss which parts of your reference are achievable, what may need adapting and whether the result could require several visits.

Sometimes one appointment is enough. In other cases, a staged approach is more appropriate, or an alternative result may better suit the condition of your hair.

How We Approach Colour Decisions

We begin with a structured consultation to understand your hair and what you want to achieve.

This allows us to:

review your colour history
assess your current colour and condition
discuss your reference pictures
explain any testing needed
consider maintenance and cost
agree on a realistic next step

The aim is to give you a clear understanding of the proposed colour before proceeding.

Maintaining Your Colour

Colour can change between appointments. Your washing routine, heat styling and exposure to sunlight can all influence its appearance.

Ask which homecare is appropriate for your hair and when your colour may need refreshing.

If You’re Unsure About Your Colour

If your colour feels too dark, too warm or uneven, a consultation can help establish what has happened and what options are available.

You do not need to arrive knowing the technical solution. Bring your concerns, your colour history and examples of what you would prefer.

Begin With A Consultation →

Removing Black Box Dye Safely: A Staged Colour Correction

Mon, 13 Apr 2026 18:37:17 GMT

Black box dye is one of the most unpredictable starting points in professional colour correction.

In this case, the client wanted to move away from dark artificial pigment, but the priority was not speed.

The priority was to remove colour safely, protect the condition of the hair, and build a controlled path forward.

The Starting Point

The client presented with:

3 months of black box dye
previous colour history
copper
blonde natural base
black box dye

This combination created multiple layers of artificial pigment, making the hair highly unpredictable during lightening.

Without strand testing, lifting black box dye becomes unpredictable — increasing the risk of uneven results, breakage, and unnecessary damage.

Structural Analysis Before Any Colour Work

Using SalonLab® analysis, we assessed the hair before deciding how far the correction could safely be taken.

The analysis showed:

Hair Strength: 67%
Cuticle Condition: Raised

This confirmed that the hair required a controlled, staged approach rather than aggressive lightening.

The hair was compromised but workable.

Careful product choice, controlled lifting, and a staged plan would be essential.

Strand Testing — Removing Guesswork

Before proceeding, two strand tests were carried out using different formulations.

Test 1:

Lightener + 3%
Lifted evenly and cleanly

Test 2:

Lightener + 3% with Cool Lift
Lifted less cleanly

Key observation:

Both tests revealed:

strong orange undertones
expected result when lifting black box dye

This allowed us to choose the safest and most controlled approach before applying colour to the full head.

Session One — Controlled Pigment Removal

What we did in session one:

full-head lightener
applied only to box-dyed areas
controlled processing
toner to refine tone
treatment to stabilise condition
blow-dry finish

The goal was not to achieve blonde in one session.

The goal was to safely remove artificial pigment while maintaining the integrity of the hair.

By limiting application to box-dyed areas and controlling the lift, we created a more predictable result without unnecessary stress to the hair fibre.

Why We Didn’t Push To Blonde

Although further lightening may have been possible, it would not have been the right decision.

Pushing further could have:

compromised the hair
made the result less durable
affected how the hair looked and felt
reduced the options available for future sessions

The decision was to stop at a controlled warm stage, preserve integrity, and build towards a better long-term result.

This is a common misconception — colour correction is not always about getting to the final result in one appointment .

The Result After Session One

After one session:

artificial black pigment was successfully lifted
warm underlying tones were revealed
hair condition was maintained
structure was preserved for future sessions

This was not the final result.

It was the correct first stage.

The Plan Moving Forward

For this client, the correction was planned in stages.

For this client, the next step was to allow the hair time to settle before reassessing.

At the next appointment, the plan would be to:

reassess hair condition
repeat strand testing
determine suitability for further controlled lightening
consider blonde highlights if the hair allowed

This approach gives the hair the best chance of progressing safely rather than being pushed too far too soon.

Prescribed Homecare

Homecare is not an add-on after colour correction.

It is part of the correction plan.

To support the hair between sessions, the client was advised to use:

Fortify Shampoo
Fortify Mask
Hydrate Leave-In Conditioner
Light Bonding Oil
BLONDME Deep Repair Mask

This matters because the hair must improve before further lightening is considered.

The stronger and more supported the hair is between sessions, the better the long-term result can be.

The Truth About Box Dye Removal

Previously applied box dye can lift unevenly. This is why box dye can create more complexity than many clients expect.

It does not behave predictably.

And it cannot be safely removed in one step without risk.

This is why correction work is planned, tested, and staged.

At THE TRUTH IN COLOUR®, we do not guess.

We assess the hair, test where needed, control the process, and build the result safely.

Maintaining The Result

Maintaining the result achieved through colour correction requires the correct aftercare.

Thinking About Removing Box Dye?

Every correction starts with understanding what your hair can safely achieve.

Your consultation allows us to assess the hair, understand the colour history, test where needed, and create a plan designed to protect the condition of the hair.

If you are unsure what is possible, begin with a consultation .

Results like this are built over time — not rushed in one appointment.

Begin with a consultation →

Why Your Hair Colour Looks Different in Different Lighting

Mon, 13 Apr 2026 09:00:18 GMT

How Hair Colour Looks Different In Different Lighting

The honest answer is:

Hair colour does not look the same everywhere.

What you see in the mirror, in a salon, in daylight, or on your phone camera can all appear completely different.

This is one of the most common causes of confusion and disappointment with hair colour.

Why Hair Colour Changes In Different Lighting

Hair colour is not a flat, single tone.

It reflects light.

Different lighting conditions change how tone is seen:

• warm indoor lighting can make hair appear more golden or brassy
• cool lighting can make hair appear ashier or flatter
• natural daylight shows the most accurate version of the colour

This is why a colour that looks perfect in the salon can appear different at home.

Warm lighting can exaggerate unwanted warmth in the hair.

This is explained further in our guide to why blonde hair turns brassy .

What Causes The Difference

Several factors affect how colour is perceived:

• the type of lighting (warm, cool, natural)
• the direction and strength of light
• surrounding colours and environment
• the condition and texture of the hair

Hair that is more porous or uneven will reflect light differently across the lengths.

Why Expectations Often Go Wrong

Most reference photos are taken under controlled or enhanced lighting.

This creates an expectation of a colour that only exists in specific conditions.

In reality, hair colour is dynamic. It changes depending on where you are and how the light hits it.

This is why the same colour can look different from one moment to the next.

This disconnect often comes from relying on reference images rather than real conditions.

This is explored further in our guide to why your hair colour never looks like the photo .

Many issues with colour also come from choosing the wrong shade in the first place.

This is explained further in our guide to why most people choose the wrong hair colour .

How Hair Colour Should Be Approached

Colour should be assessed in multiple lighting conditions.

This includes:

• salon lighting
• natural daylight
• how the colour looks as it moves

Understanding this gives a more realistic expectation of the result.

Understanding how colour behaves in different conditions is part of a structured correction process.

This is explained further in our guide to how long colour correction takes .

The Truth

If you are asking why your hair looks different in different lighting, the real answer is this:

It is supposed to.

Hair colour is not designed to look identical in every environment.

The goal is not a fixed shade in one light.

It is a balanced, controlled colour that works across all conditions.

Why Fixing Hair Colour Isn’t a Simple Price

Colour correction cannot be treated as a standard service with a fixed time or price.

Every correction is different. Hair history matters. Condition affects what is possible. Some results require more than one session.

Two clients asking for the same result may need completely different approaches.

This is why consultation is essential before any corrective work begins.

If your hair looks different depending on where you are, the first step is a professional consultation.

Why Your Hair Colour Fades So Quickly

Sat, 11 Apr 2026 09:00:16 GMT

Hair colour fading quickly is one of the most common frustrations.

The assumption is often that the colour wasn’t done properly.

In reality, fading is usually the result of what is happening within the hair itself.

Why Hair Colour Fades

Hair colour does not sit on the surface.

It is held within the structure of the hair, and that structure determines how well colour stays.

When the hair is compromised, colour cannot anchor properly.

This leads to faster fading, dullness, and uneven tone.

What Causes Colour To Fade Quickly

Several factors influence how long colour lasts:

hair porosity
previous colour history
the condition of the hair
how the hair is maintained

Repeated at-home colouring can create uneven porosity and unpredictable fading.

We explore this further in our guide to whether box dye is bad for your hair .

Hair that has been repeatedly coloured, lightened, or exposed to heat often becomes more porous.

The condition of the hair directly affects how well colour can hold.

We explain this further in our guide to whether you can go blonde without damaging your hair .

Porous hair struggles to retain colour evenly.

If your hair feels dry or doesn’t hold colour well, this is often linked to the underlying condition of the hair .

Hair that appears healthy can still have underlying weakness or porosity that affects how colour holds.

Why Expectations Often Go Wrong

Many people expect their colour to look the same weeks after their appointment.

This expectation is usually based on seeing freshly finished results rather than how colour behaves over time.

Different tones also fade at different rates.

Blonde tones in particular can lose their balance and shift warmer over time.

We explain this further in our guide to why blonde hair turns brassy .

Maintaining tone is part of keeping colour looking consistent between appointments.

We cover this in our guide to how often you should tone your hair .

Blonde, copper, and softer tonal work naturally require more maintenance.

How Colour Longevity Should Be Approached

Longevity is not just about the colour itself.

This begins with understanding the condition of the hair and what it can realistically hold.

This is why every service starts with a consultation .

It is about preparing the hair properly, applying colour in a controlled way, and maintaining it correctly afterwards.

In many cases, improving the condition of the hair is what allows colour to last longer.

Why Fixing Hair Colour Isn’t a Simple Price

Every correction is different.

When fading leads to uneven or dull results, correction work may be required.

We explain this further in our guide to how much it costs to fix bad hair colour .

Hair history matters. Condition affects what is possible. Some results require mor e than one session.

Correcting faded or uneven colour is not always a single appointment process.

We explain this further in our guide to how long colour correction takes .

Two clients experiencing fading may require completely different approaches.

This is why consultation is essential before any corrective work begins.

Maintaining tone between appointments requires the correct aftercare.

The Truth

If your hair colour fades quickly, the issue is rarely just the colour.

It is usually the condition of the hair and how it has been treated over time.

Improving how the hair holds colour requires a considered approach — not a quick fix.

Begin with a consultation .

Can You Fix Hair Colour in One Appointment?

Wed, 08 Apr 2026 15:13:09 GMT

Can You Fix Hair Colour in One Appointment?

The honest answer is:

Sometimes. But not always.

Colour correction is not about how quickly a result can be achieved. It is about how far the hair can be safely taken in a controlled way.

Why It Cannot Always Be Done In One Appointment

Hair colour builds up over time.

Understanding how long colour correction takes is key to setting realistic expectations.

We explain this in more detail in our guide to how long colour correction takes .

Previous colour, uneven tones, banding, and condition all affect how the hair reacts when corrective work begins.

This is often where expectations and reality begin to separate.

We break this down further in our guide to why your hair colour never looks like the photo .

Trying to remove all of that in a single session often pushes the hair beyond what it can safely handle.

This is where problems begin.

What Determines Whether One Appointment Is Enough

Some colour corrections can be completed in one visit.

Others require more than one session.

This depends on:

• how much colour build-up is present
• how uneven the hair is
• the condition of the hair
• how far the result needs to be taken

Many of these cases come from repeated at-home colouring.

We explain this further in our guide to whether box dye is bad for your hair .

A smaller adjustment may be achievable in one appointment.

A larger transformation often is not.

The level of work required also affects how colour correction is priced.

This is explained further in our guide to how much it costs to fix bad hair colour .

Why Trying To Do Everything At Once Causes Problems

Trying to fix everything in one appointment usually leads to:

• compromised hair condition
• uneven results
• breakage or excessive dryness

The condition of the hair directly affects how far a correction can safely go.

We explain this further in our guide to whether you can go blonde without damaging your hair .

Correction work requires control.

Pushing too far, too fast, removes that control.

How Colour Correction Should Be Approached

Corrective work should always begin with proper assessment.

Without a structured consultation, expectations and outcomes rarely align.

This is something we explore in our guide to why most hair consultations fail .

Understanding the hair history, checking the condition, and identifying what is realistic allows a structured plan to be created.

In many cases, the first appointment focuses on:

• removing unwanted pigment
• improving balance
• preparing the hair for further work

The final result is then built in a later session.

Why Fixing Hair Colour Isn’t a Simple Price

Colour correction is not a fixed service.

Every correction is different. Hair history matters. Condition affects what is possible. Some results require multiple sessions.

Two clients asking for the same result may need completely different approaches.

This is why consultation is essential before any corrective work begins.

Maintaining tone between appointments requires the correct aftercare.

The Truth

Some colour corrections can be completed in one appointment.

Many cannot.

The focus should never be speed.

It should be achieving the best possible result while protecting the condition of the hair.

If your hair feels uneven, too dark, too warm, or difficult to fix, the first step is a professional consultation .

Begin with a consultation

How Long Does Colour Correction Take?

Wed, 08 Apr 2026 14:23:49 GMT

How Long Does Colour Correction Take?

The honest answer is:

It depends.

Colour correction is not a quick appointment. It is a structured process based on what is already on the hair, how it has been coloured previously, and what the end result needs to be.

Maintaining tone between appointments requires the correct aftercare.

Why Colour Correction Takes Time

Hair colour builds up over time.

Every layer of colour changes how the hair reacts when corrective work begins. Dark dye, toner layering, uneven lifting and banding all create complexity that cannot be removed in a single step.

Lifting unwanted pigment safely takes time. Rebalancing tone takes time. Protecting the condition of the hair takes time.

The more complex the starting point, the more time and work is required to correct it properly.

This is why pricing varies, which we explain in our guide to how much it costs to fix bad hair colour .

In many cases, the need for correction begins with choosing a colour that was not suitable in the first place.

This is explored further in our guide to why most people choose the wrong hair colour .

Rushing this process usually leads to further problems rather than a controlled result.

What Affects How Long It Will Take

There is no fixed timescale for colour correction.

The time required depends on:

• previous colour history
• the condition of the hair
• how uneven the colour is
• how far the result needs to be taken

Hair that has been repeatedly coloured, especially with darker shades, will take longer to correct than hair with minimal colour history.

Many of these cases begin with at-home colour that has built up unevenly over time.

This is explained further in our guide to whether box dye is bad for your hair .

Compromised hair also limits how much can be done safely in one appointment.

The condition of the hair directly affects how far a correction can be taken safely.

We explain this further in our guide to whether you can go blonde without damaging your hair .

Why Expectations Often Go Wrong

Most people expect colour correction to happen in one visit.

This is often where expectations and reality disconnect.

We break this down further in our guide to why your hair colour never looks like the photo .

This usually comes from only seeing finished results, rather than understanding the process behind them.

Correction is not just about achieving a final colour. It is about getting there safely, without creating further damage or unevenness.

This often requires a more controlled and staged approach.

How Colour Correction Should Be Approached

Corrective work should always begin with proper assessment.

Without a structured approach, expectations and outcomes rarely align.

This is something we explore in our guide to why most hair consultations fail.

That means understanding the hair history, checking the condition, identifying uneven areas, and deciding what is realistically achievable.

In many cases, the first appointment is about:

• removing unwanted depth
• reducing warmth
• improving overall balance

The final result may come in a later session.

One Appointment vs Multiple Sessions

Some corrections can be completed in one appointment.

Others require more than one session.

This is not a limitation. It is often what allows the hair to be corrected properly while maintaining its condition.

Trying to complete everything in one visit can lead to compromised results or unnecessary damage.

A staged process creates better long-term outcomes.

Why Fixing Hair Colour Isn’t a Simple Price

Colour correction cannot be treated as a standard service with a fixed time or price.

Every correction is different. Hair history matters. Condition affects what is possible. Some results require more than one session.

Two clients asking for the same result may need completely different approaches.

This is why consultation is essential before any corrective work begins.

The Truth

If you are asking how long colour correction takes, the real answer is this:

It takes as long as it needs to take to correct the hair properly.

The focus is not speed.

It is control, condition, and a result that lasts.

If your hair feels uneven, too dark, too warm, or difficult to fix, the first step is a professional consultation .

Begin with a consultation →

How Much Does It Cost to Fix Bad Hair Colour?

Wed, 01 Apr 2026 16:12:48 GMT

How Much Does It Cost to Fix Bad Hair Colour?

Updated 7 October 2026

The cost of fixing unwanted hair colour depends on your colour history, the condition of your hair and the result you want to achieve. There is no single price that applies to every correction.

At The Truth Colour, every corrective colour service begins with a consultation. This is a 30-minute appointment, with prices starting from:

Stylist: £20
Artistic Director: £25
Manager: £30

The consultation is a separate, paid appointment. Its fee is not redeemable against the cost of your colour service .

It gives us time to assess your hair, discuss your expectations and explain the proposed approach before establishing the cost of the correction.

Why There Isn’t a Fixed Price for Colour Correction

Two people asking for the same result may need very different work to get there.

The cost depends on:

what colour or chemical treatments have previously been used
how uneven the existing colour is
the condition of the hair
how much change you want to achieve
the time and number of appointments required

Adjusting an unwanted tone is a different task from correcting layers of dark colour while working towards a lighter shade.

Previous home colouring is also useful information when planning a correction. We explore this in our guide to whether box dye is bad for your hair.

What You’re Paying For

Colour correction involves more than applying a new shade.

You are paying for assessment, planning and technical work tailored to your starting point. Different areas of the hair may need different approaches, and the plan may need to change according to how the hair responds.

Depending on your hair and the proposed result, this may involve:

reviewing your colour history
strand testing to help assess how the hair responds
working on uneven areas separately
adjusting depth and tone
planning further appointments where needed

The condition of your hair helps determine what we recommend and how far we can take the colour.

Can Bad Hair Colour Be Fixed in One Appointment?

Sometimes one appointment is enough to achieve the agreed improvement. In other cases, the work needs to be staged.

Uneven colour, previously coloured lengths or fragile areas can limit what is achievable in a single visit. A larger change may require several appointments, and your preferred result may need to be reconsidered after assessment or testing.

Your consultation is the time to discuss those possibilities and understand the proposed next step.

What If You Have Already Tried to Fix It?

There is no need to feel embarrassed about using home colour or trying to correct a result yourself. Knowing what has been applied helps us understand your hair.

Tell us about any dyes, lighteners, colour removers or other chemical treatments you have used, including approximate dates if you can. Product names or photographs of the packaging can be helpful.

Before applying another product, arrange an assessment. Further changes may make the starting point more complicated.

What Should You Ask About the Cost?

Before agreeing to a correction plan, make sure you understand:

what the proposed colour appointment includes
the expected cost of that appointment
whether further visits are likely
what remains uncertain until testing or treatment
what maintenance your proposed colour may need

If you have a budget in mind, tell us during the consultation. It is useful to discuss this alongside your preferred result and the condition of your hair.

How We Approach Colour Correction

We begin with a structured colour consultation to assess your hair, discuss its history and understand what you would like to change.

This helps us explain what appears achievable, whether testing is needed and whether the correction should be spread across appointments.

The aim is to give you a clear understanding of the proposed work and its cost before proceeding.

The First Step Towards a Colour Correction

There is no universal price for fixing unwanted hair colour. The starting point is a consultation to establish what your hair needs.

Our 30-minute consultations start from £20 with a Stylist, £25 with an Artistic Director and £30 with a Manager. The consultation fee is separate from, and not redeemable against, the cost of your colour service.

Begin With A Consultatio n →

Is Box Dye Bad for Your Hair?

Wed, 25 Mar 2026 13:51:20 GMT

Is Box Dye Bad for Your Hair

Box dye is often seen as a quick, convenient solution.

It promises an even colour, a simple process, and predictable results.

But hair colour is not that simple.

Why Box Dye Causes Problems

Box dye is designed as a one-size-fits-all formula.

It does not take into account:

your current colour
previous colour history
the condition of your hair

This is where problems begin.

What Happens to the Hair

Because the formula is fixed, it often works unevenly across the hair.

This can lead to:

banding
patchy colour
overly dark or flat results
areas that do not lift properly

Once this happens, the hair becomes far more difficult to correct.

How the hair has previously been coloured also affects how it responds to lightening.

We explain this in more detail in our guide to whether you can go blonde without damaging your hair .

Why It’s Difficult to Fix

Correcting box dye is not a simple reversal.

In many cases, it requires:

colour removal
controlled lightening
multiple stages to rebalance tone

This is why colour correction is a controlled, technical process — not a quick fix.

Even after correction, maintaining the tone can be challenging if the underlying colour is not properly balanced.

This is explained further in our guide to why blonde hair turns brassy .

Why Box Dye Makes Future Colour More Complex

Box dye doesn’t just affect the current colour — it changes how future colour corrections behave.

Every correction becomes more unpredictable
Hair history becomes more complex with overlapping colour
Hair condition can be compromised over time
Multiple sessions are often required to safely correct the result

This is why box dye often leads to more complicated salon work later.

The cost of correcting box dye can vary significantly depending on the starting point.

This is explained further in our guide to how much it costs to fix bad hair colour .

The Role of Consultation

Before any correction work begins, the hair needs to be assessed properly.

This determines:

what is realistically achievable
how many stages are required
how the condition of the hair can be protected

This is where many hair consultations fail before the process even starts.

The Truth About Box Dye

Box dye is not always the problem.

The problem is the lack of control.

Hair colour is not a single step — it is a process that depends on your hair’s history, structure, and condition.

Without that understanding, results become unpredictable.

Can You Go Blonde Without Damaging Your Hair?

Wed, 25 Mar 2026 13:00:24 GMT

Can You Go Blonde Without Damaging Your Hair

Going blonde is often associated with damage.

Dryness, breakage, and loss of condition are common concerns — and in many cases, they’re justified.

But damage isn’t caused by blonde hair itself.

It’s caused by how the process is approached.

Why Damage Happens

Lightening changes the structure of the hair.

If it’s done too aggressively, too quickly, or without considering the starting condition, the hair becomes compromised.

This is where most problems begin.

This is also why blonde hair can become difficult to maintain over time if the process is not controlled.

This is explained in more detail in our guide to why blonde hair turns brassy .

Previous colour — especially box dye — can significantly affect how the hair responds to lightening.

This is explored further in our guide to whether box dye is bad for your hair .

Why It’s Not Just About the Product

No product can completely prevent damage if the process is wrong.

The outcome depends on:

how much lift is attempted
how quickly it’s done
the condition of the hair beforehand

Without control, the hair will always suffer.

Why Going Blonde Safely Requires a Process

Achieving blonde hair while maintaining condition is rarely a single-step process.
Every transformation is different depending on the starting point
Hair history plays a major role in how safely hair can be lightened
Hair condition determines how far the process can go
Multiple sessions are often required to protect the integrity of the hair

This is why rushing blonde transformations often leads to damage.

Correcting previous colour can also affect the overall time and cost involved.

We explain this further in our guide to how much it costs to fix bad hair colour .

The Role of Consultation

This is where everything should be decided.

A proper consultation determines:

whether your hair can safely go blonde
how many stages are required
what the realistic end result is

This is why many hair consultations fail before the process even begins.

Hair may look healthy on the surface , but internal condition still needs to be assessed before lightening.

A Controlled Approach to Blonde Hair

Going blonde safely is about control, not speed.

In many cases, it requires:

gradual lightening
multiple appointments
careful monitoring of hair condition

When approached this way, the hair remains stronger and the result is more consistent.

Even with the right approach, maintaining the condition of the hair after lightening is key.

The Truth About Going Blonde

Blonde hair doesn’t have to mean damaged hair.

But it does require:

planning
patience
and a structured approach

Without that, damage is almost inevitable.

Maintaining condition and tone is part of the same long-term approach.

This is explored further in our guide to how often you should tone your hair .

Maintaining tone between appointments requires the correct aftercare.

How Often Should You Tone Your Hair?

Wed, 18 Mar 2026 21:42:07 GMT

Why Toning Matters

Toning is what controls how your blonde actually looks after lightening.

Without it, exposed warmth remains visible and the result can feel unfinished.

A well-executed tone is what creates a clean, balanced blonde.

How Often Should You Tone Your Hair

There is no single fixed schedule.

How often you need toning depends on:

your starting colour
how light your hair is
how quickly warmth returns
your home care routine

For most clients, toner is maintained every 4–8 weeks.

Why Tone Fades Over Time

Toner is not permanent.

It gradually fades with:

washing
heat styling
environmental exposure
water quality

As it fades, underlying warmth begins to reappear.

This is also why results don’t always match what clients expect initially.

Read why your hair colour doesn’t match inspiration photos .

How This Connects to Brassiness

When toner fades, brassiness becomes visible again.

This is explained in more detail in our guide to why blonde hair turns brassy .

Why Toning Isn’t One-Size-Fits-All

Toning isn’t something that works on a fixed schedule for everyone.

Every head of hair responds differently
Hair history affects how quickly tone fades
Hair condition determines how well colour holds
Multiple appointments may be needed to maintain the desired result

This is why professional advice matters when maintaining tone.

The Role of Consultation in Toning

Toning should be planned — not reactive.

A proper consultation sets:

realistic tone expectations
maintenance frequency
product recommendations
long-term colour strategy

This is why many hair consultations fail when maintenance isn’t discussed properly.

The condition of the hair also plays a major role in how often toning is required.

This is explained in our guide to whether you can go blonde without damaging your hair .

If the hair is dry or compromised , toning results may not last as expected.

The Truth About Maintaining Blonde Hair

Maintaining tone is part of the service — not an optional extra.

When approached correctly:

tone lasts longer
colour fades more predictably
hair condition is preserved

Good colour is not just how it looks on the day.

It’s how it holds over time.

If the underlying colour is uneven, toning alone will not fully correct the result.

This is explored further in our guide to whether box dye is bad for your hair .

Maintaining tone after correction is just as important as the correction itself.

This is explored further in our guide to how often you should tone your hair .

Why Blonde Hair Turns Brassy (And How To Prevent It)

Wed, 18 Mar 2026 21:00:42 GMT

Why Blonde Hair Turns Brassy

Blonde hair turning brassy is one of the most common frustrations clients experience.

What starts as a clean, bright blonde can quickly shift to warm, yellow or orange tones.

This doesn’t happen randomly — it happens for specific, predictable reasons.

The Science Behind Brassiness

All hair has underlying warm pigment.

When hair is lightened, those warm tones are exposed:

Yellow at lighter levels
Orange at darker blonde levels

If these tones are not properly neutralised, they become visible over time.

Uneven underlying colour — often caused by previous at-home dye — can make brassiness more difficult to control.

This is explained further in our guide to whether box dye is bad for your hair .

Why Brassiness Comes Back

Even after a professional colour, brassiness can return.

This is usually caused by:

washing frequency
water quality
heat styling
incorrect home care

Without proper maintenance, the tone will gradually fade and warmth will reappear.

Maintaining tone isn’t just about correcting brassiness — it also depends on how often your hair is properly toned.

You can read more about this in our guide to how often you should tone your hair .

Why Fixing Brassiness Isn’t Always a Quick Fix

Brassiness might seem like a simple issue, but correcting it properly depends on several factors:

Every correction is different depending on the level of warmth
Hair history affects how toner and colour behave
Hair condition influences how well tone holds
Multiple sessions may be needed if the underlying lift isn’t correct

This is why repeated quick fixes often don’t solve the root problem.

Why This Links Back to Consultation

Brassiness is often the result of unrealistic expectations or an incomplete plan.

This is why consultation matters.

A proper consultation explains:

what tone is achievable
how long it will last
what maintenance is required

This is also why many colour results don’t match expectations in the first place.

This is why many hair consultations fail before the colour process even begins.

How To Prevent Brassiness

Preventing brassiness is not about a single product.

It requires a controlled approach:

correct lightening level
precise toning
appropriate aftercare
realistic maintenance plan

When these are aligned, the result lasts longer and fades more predictably.

How the hair is lightened in the first place also affects how it holds tone over time.

We explain this in more detail in our guide to going blonde without damaging your hair .

If the starting point is uneven, correcting the colour may involve multiple stages.

This is explained further in our guide to how much it costs to fix bad hair colour .

The Truth About Blonde Hair Maintenance

Blonde hair is not a one-time result.

It is an ongoing process.

Maintaining the tone requires:

regular toning
correct product use
realistic expectations

When approached properly, blonde hair stays cleaner, brighter, and healthier over time.

Why Your Hair Colour Never Looks Like the Photo

Wed, 18 Mar 2026 20:14:02 GMT

The Problem With Inspiration Photos

Most clients arrive with inspiration photos expecting an identical result.

But hair colour is not copied — it is created.

Every result depends on your:

natural base colour
previous colour history
hair condition
density and texture

Without understanding this, expectations are unrealistic from the start.

This is especially common with blonde hair, where unwanted warmth can appear over time even when the initial result looks clean.

This is explained in more detail in our article on why blonde hair turns brassy .

Hair Colour Is Not a Copy-and-Paste Service

Two people can show the same photo and receive completely different results.

That’s because colour is a controlled, technical process — not a visual match.

What you see in a photo is influenced by:

lighting
editing
styling
starting hair

This is why results often don’t match expectations.

Why Achieving the Same Colour Isn’t Always Simple

Trying to recreate a colour from a photo is often more complex than it appears.

Every starting point is different — no two heads of hair are the same
Hair history changes how colour develops
Hair condition affects how far the hair can be lightened
Multiple sessions may be needed to reach the desired result safely

This is why results are always tailored — not copied.

What Should Happen Instead

A professional approach focuses on suitability, not imitation.

It should:

assess your starting point
explain what is achievable
adapt the look to your hair
set realistic expectations

This is where most salons go wrong.

The Role of Consultation in Colour Accuracy

The reason many colour results disappoint is because the consultation was incomplete.

When the consultation is done properly, you understand:

what’s possible
how long it will take
how to maintain it

This is explained in more detail in our article on why hair consultations fail .

The Truth About Achievable Hair Colour

The goal is not to copy a photo.

The goal is to create a result that:

suits your hair
maintains its condition
lasts over time

That’s what defines good colour — not how closely it matches a picture.

Even when colour looks right on the day, maintaining that result requires ongoing toning.

This is covered in more detail in our guide to how often you should tone your hair .

Why Most Hair Consultations Fail (And What Should Happen Instead)

Wed, 18 Mar 2026 17:29:49 GMT

Why Most Hair Consultations Fail

Most hair consultations feel rushed, unclear, or overly simplified.

Clients are often shown inspiration photos without a full understanding of what their hair can realistically achieve , how long it will take, or what is required to maintain it.
This is where things start to go wrong.

Hair colour is not a one-step process. It is a controlled, technical service that depends on your hair’s history, condition, and structure.

This is explored further in our guide to why your hair colour never looks like the photo .

What Should Happen Instead

A proper consultation should slow everything down.

It should:

Assess your hair properly
Explain what is achievable
Map out a realistic plan
Be clear about time, cost, and maintenance

Without this, expectations and results rarely align.

This is especially important for clients considering blonde services, where the condition of the hair must be carefully managed from the start.

This is explored further in our guide to whether you can go blonde without damaging your hair .

Why Hair Colour Correction Still Requires Proper Assessment

Even when a consultation takes place, many people don’t realise how much detail is needed to properly assess hair colour issues.

Every correction is different — there is no one-size-fits-all solution
Hair history changes everything — especially with previous colour or box dye
Hair condition determines what can be done safely
Multiple sessions may be required to protect the hair

This is why a thorough consultation is not just helpful — it’s essential.

A consultation should not rely on visual appearance alone .

The Truth in Colour® 5-Step Consultation

At The Truth in Colour®, we approach consultations differently.

Every appointment begins with a structured process designed to remove guesswork and create clarity.

This includes:

A full hair history
Honest discussion about goals
Technical assessment of your hair’s condition
Use of professional tools such as the SalonLab Hair Analyzer
A clear, staged plan where needed

Nothing is rushed. Everything is intentional.

Without proper planning, clients are often unaware of how frequently tone maintenance is required after their appointment.

This is explained in our guide to how often you should tone your hair .

Why This Matters for Your Hair Long-Term

Good colour is not just about how it looks on the day .

It’s about:

How your hair holds the colour
How it fades
How it can be maintained
How healthy it remains over time

When consultation is done properly, your results are more predictable, longer lasting, and better for your hair.

This becomes even more noticeable with blonde hair, where tone can quickly shift if the process and aftercare are not properly planned.

You can read more about this in our guide to why blonde hair turns brassy .

If you're unsure what your hair can realistically achieve, you can explore our consultation process or book a consultation .